Poll Finds Americans Still Listen to the Radio

RADIO ONLINE | Wednesday, April 9, 2014

Even with all the new ways one can listen to music, it's the radio that Americans turn to the most, according to a 60 Minutes/Vanity Fair music poll. 49% of Americans say they listen to music most often on the radio, more than every other method combined. A distant second choice are digital music services like Spotify, Pandora, or Last.fm (17 percent), which in turn are more listened to than iPhones, iPods, or other mp3 players (15 percent).

CDs are now picked by just 9 percent of Americans as the way they listen to music the most. 6% most often listen to mp3s on their computer, while just 1 percent of Americans most often listen to music on those spiral-grooved, rotating disks that produce analogue sound -- vinyl records. Radio is king now, but change may be afoot. While older Americans listen to radio most often, it comes in only third among Americans under the age of 35 (24 percent). Instead, the top choice among Americans ages 18-34 is some form of digital music service (35 percent) followed by iPhones, iPods and mp3 players (29 percent).

Which decade had the worst music in 45 years? Americans think it has never been worse than this decade, even with just four years to choose from. 42 percent say "this decade" has the worst music, far ahead of (or behind) the 2000s (15 percent), the 1990s (13 percent), the 1980s (14 percent), or the 1970s (12 percent). Nor is it simply a matter of nostalgia for older Americans: those under 30 are also most likely to think that this decade, at least so far, has had the worst music since 1970.

If they could have their child study the music of just one artist, Americans are divided between classical and rock. 33 percent say they would pick the Beatles as the one artist they would have their child study, while nearly as many -- 32 percent -- choose composer Wolfgang Amadeus Mozart. These are the top two choices from a list that also includes Michael Jackson (14 percent), Billie Holiday (9 percent), and Jay Z (5 percent). Baby Boomers, those ages 45 to 64, pick the Beatles (40%) over Mozart (27%).