CBS Radio New York Launches New Daily e-Newsletter
| RADIO ONLINE | Tuesday, June 20, 2017 |
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CBS Radio New York launches FOMO New York City, a new daily e-newsletter that delivers the latest New York-centric news and updates to a subscriber's inbox. The e-newsletter features stories from CBS Radio New York's radio stations and websites as well as select content from the most read NYC media including The New York Times, Gothamist, TimeOut New York and others. The e-newsletter also features the day's weather, sports updates, links to other stories of interest, and a Quote of the Day.
"FOMO New York City delivers top local news in an easy-to-read format that makes sense for how we live and consume media today," said CBS Radio New York Senior VP/Market Manager Marc Rayfield. "As a leader in delivering the most up-to-the-minute news in the most fast-paced city in the nation, we are uniquely poised to reach busy New Yorkers at the start of their day."
Advertisers across a number of categories have already signed on to be featured as the e-newsletter's daily exclusive sponsor. Additional features including contesting will be added in the weeks and months ahead.
"The initial response from our advertising partners has been overwhelmingly positive," continued Rayfield. "They appreciate the need for a city-specific news product which allows them automatic geo-targeting within a clutter-free environment."
