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Edison, Triton Announce Infinite Dial Release Date


Edison Research and Triton Digital
Edison Research and Triton Digital

Triton Digital along with Edison Research announced Tuesday that the results of the 2018 U.S. Infinite Dial will be broadcast via Facebook Live on Thursday, March 8 at 2pm ET. The Infinite Dial remains the longest running study of consumer behaviors related to media and technology in the U.S. As in previous years, the study will provide a comprehensive look at the digital media consumption habits of Americans, including time spent with digital audio, podcasts, smart speakers, social media, video, mobile and more.

"This year marks the 20th year of the U.S. Infinite Dial webinar, and the ever-evolving media landscape makes each study more fascinating than the last," said Edison Research Senior VP Tom Webster. "We look forward to providing broadcasters, internet radio publishers, ad agencies, and the financial community at large with the latest insights and trends to help inform and support their media strategies for 2018 and beyond."

"The Infinite Dial study has long provided invaluable insight around the growth and progression of the digital audio industry," added Triton Digital President of Market Development John Rosso. "We look forward to revealing the latest in usage and consumption, especially as it relates to AM/FM radio, streaming audio, podcasting, and the utilization of smart speakers."

The Facebook Live broadcast will be hosted by Tom Webster, Senior VP at Edison Research, and John Rosso, President, Market Development at Triton Digital. To RSVP and receive notifications about the event, click here.

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