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Arbitron Sponsors Showcase of Hispanic Ad Agencies


Arbitron said Thursday that it was a gold sponsor to the 2009 Showcase of San Antonio's Hispanic Advertising Agencies for the local San Antonio Chapter of the American Marketing Association. The Showcase of Hispanic Ad Agencies provides a forum for local agencies that create national and regional Hispanic advertising to exhibit their work to clients.

"We are proud to have this opportunity to support the San Antonio Hispanic advertising marketplace as the gold sponsor for the Showcase," said Chief Marketing Officer Alton Adams. "As the provider of local market radio ratings in San Antonio, supporting this showcase gives us the opportunity to directly support our clients and the radio advertising industry."

This is the second in a series of Hispanic media and advertising events in San Antonio that Arbitron participated in as sponsors. The first event in February honored the Godfather's of Hispanic Media.

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