CC Names Ad/Marketing Vet Partilla Corporate EVP

RADIO ONLINE | , , | :am CT

Clear Channel names John Partilla to the newly created position of Executive VP and President of Global Media Sales. Partilla will lead national business development across the company's radio and outdoor businesses, reporting to CEO Mark Mays.

"We've driven a tremendous increase in the value of our radio and outdoor platforms to national brands over the past five years and now is the time to accelerate and expand our attention to chief marketing officers and brand managers," said Mays. "John is widely respected as a creative and 'intrepreneurial' leader with a deep understanding of client needs. His success in crafting differentiated solutions makes him the ideal strategic sales executive for us at this important time."

Clear Channel says major brands including Disney, Verizon, Kellog's and others already engage directly with the company on cross-platform and multi-property ad buys.

Partilla joins Clear Channel from Time Warner, where he led Time Warner's Global Media Group. Prior to overseeing Global Media at Time Warner, he was President at Young & Rubicam, and founder/CEO of Brand Buzz. Launched in 2000, Brand Buzz is an "agency within an agency" at Young & Rubicam designed to provide solutions for smaller advertisers.