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WZLR/Dayton Offers Commercial Free Weekends
RADIO ONLINE | Monday, September 15, 2014 |
Cox Media Group's WZLR-FM (95.3 The Eagle)/Dayton will air commercial-free on Saturdays and Sundays, reports the Dayton Daily News. "I don't know of any other station in America that is doing this," VP/Marketing & Branding Nick Roberts told the newspaper. The Eagle will air commercial-free weekends starting at midnight on Saturdays for the foreseeable future.
Roberts also said that station experienced a significant ratings boost after going commercial free on weekends this summer through Labor Day. "We are hoping people like the music so much they listen (more during the week)," he said.
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