RAB, Nevada Broadcasters Showcase Local Radio

RADIO ONLINE | Friday, April 10, 2015

Las Vegas area radio stations gathered together to host local advertising agency, marketing and client executives on April 9 for Radio. "It's On In Las Vegas" was a thought leadership, content infused networking seminar in partnership with the Radio Advertising Bureau and the Nevada Broadcasters Association. Featured speakers included radio and television host/author Jeffrey Hayzlett, Nielsen Audio Senior VP Bill Rose and Radio Advertising Bureau President/CEO Erica Farber.

To conclude the event, several veteran Las Vegas air personalities sat down with The Smith Center for the Performing Arts Myron Martin to discuss the personal connections and relationships they form with listeners across the local community every day. The air talent included JoJo Turnbeaugh (95.5 The Bull), Marco in the Morning (Sunny 106.5), Brittney & Sparks (KOMP 92.3), Chet Buchanan (98.5 KLUC), Mercedes (Mix 94.1), Mike O'Brian (96.3 KKLZ), John Shaffer (News Anchor, KDWN), Alex Lozano (La Buena 103.9) and Mitch Moss (ESPN 1100).

"This was a great opportunity for local business owners, advertising agencies, and marketers to gain insight that will work towards driving their business forward," noted Farber. "By bringing together the local Las Vegas market, we are able to spread the word to local business owners and advertising agencies, radio's uncanny ability to connect with the local community unlike any other medium."

"Connecting with prospective, new and existing clients is critical for every radio market," added Nevada Broadcasters Association Executive Director Eric Bonnici. "By gathering our local talent and bringing in outside executives to highlight the power of local radio we were able to remind and showcase to our clients and partners why radio is such a valuable medium to spread their messaging to their consumers."