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AdLarge Media Inks Gino Torretta's Touchdown Radio
RADIO ONLINE | Wednesday, August 26, 2015 |
AdLarge Media inks a sports radio ad sales representation deal with the addition of Touchdown Radio's NCAA college football games to its roster. Led by CEO Gino Torretta, a former player at the University of Miami, Touchdown Radio's NCAA 2014 season games will air on over 200 affiliates. Torretta, who founded Touchdown Radio and serves as its CEO, won a national championship for Miami and has received several awards, including the Heisman Trophy.
"Having access to Gino Torretta is a huge win for our national advertisers who want to connect with sports fans," said AdLarge Media Co-Founder/Co-CEO Gary Schonfeld. "Gino brings insights to his commentary that only a player can. We are excited to partner with such an illustrious and decorated sports figure from college football."
"Gino has proven himself as a valuable player in college football and as a radio sportscaster who connects with listeners," added AdLarge Media VP/Business Development Frank DeSantis. "He and his team at Touchdown Radio have created the ideal environment for sponsors with NCAA Football."
"When building a team, you want to pick the winners -- I wanted a national ad sales partner who would deliver results for Touchdown Radio and our affiliates," stated Torretta. "AdLarge's reputation for collaboration, combined with their experience in sports sales and marketing, made them the perfect pick."
Touchdown Radio delivers color analysis from Torretta and play-by-play coverage from Taylor Zarzour and Roxy Bernstein.
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