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Alexandra Launches AAA 100.1 The Oasis/Tri-Cities


Alexandra Communications launched a new FM outlet last week in Tri-Cities, WA. KQFO-FM, known as "100.1 The Oasis," is the area's first ever Adult Album Alternative (AAA) station. The station is running commercial free and jock-less for now, but that's set to change soon.

"We've had a chance to run The Oasis in an incubator setting for the last 18 months on an HD-fed translator in the Walla Walla area, 50 miles away," said Program Director Chris Gilbreth. "Alexandra Communications president Tom Hodgins was kind enough to give the format a shot on a newly-acquired full-market station in the Tri-Cities. I'm excited to unleash all this great music that's been missing from Tri-Cities radio."

"100.1 The Oasis" marks Alexandra Communications' second entry into the Tri-Cities market, having launched Classic Country "101.9 Hank FM" last October. Alexandra is headquartered in Walla Walla, with stations in Walla Walla and Kennewick, WA, as well as Tillamook, OR.

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