NextRadio Intl. Expansion Adds Peru and Mexico
| RADIO ONLINE | Thursday, September 8, 2016 |
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NextRadio continues international expansion adding Peru and Mexico as the latest countries offering the free FM radio smartphone listening app, joining the U.S. and Canada. Partnering with the Ambassadors Office in Peru, NextRadio hosted an event on August 10, officially announcing the launch of NextRadio there. The event hosted 75 guests from all major broadcasters, large ad agencies and dignitaries from Peru.
"The Peruvian Radio Committee is pleased to support the NextRadio expansion. Radio is an important part of the culture and is a respected institution in Peru. The more opportunities we can provide our listeners to hear their favorite stations or be able to get an emergency alert if needed is a value to all -- listeners, advertisers and broadcasters," said Radio Committee President/Peru Abraham Zavala Chocano.
The NextRadio app went live in Mexico's Google Play store on August 31. Grupo Radio Centro, the largest broadcaster in Mexico, along with several others have already signed up.
"We are pleased to continue our expansion into LATAM. Starting in Peru and Mexico was an easy decision since radio consumption is so high and we had overwhelming support from the Radio Committees. Our long term vision is to expand into Colombia and Brazil and continue to round out covering all of North America," said TagStation President Paul Brenner.
