Home Login RADIO ONLINE RSS Facebook
Find Radio Online
AM FM HD

Advertisement

NPR Radio Sees Large Ratings Increases in 2016


NPR reports that its multiplatform journalism has seen audience growth as its radio broadcasts, podcasts, and digital reporting have all reached new highs in 2016. "NPR's increased ratings and digital engagement can be attributed to first rate journalism, riveting storytelling, revamped newsmagazines, live reporting, and better user platforms," said NPR President/CEO Jarl Mohn. "And that means we are all doing a far better job of our public service mission, community engagement and local impact.

He added, "While some of our audience growth is due to this unusual election cycle, the audience we retain is a tribute to the exceptional reporting of NPR and Member station journalists. I would also point out that NPR stations have outperformed many of their commercial news counterparts. Commercial news radio which operates in the same news cycle and is affected by the same events is up 15% percent in the morning, NPR is up 26%. In the afternoons, commercial news radio is up 19% in the top markets, NPR is up 43%.

The number of listeners for every NPR news, information and talk program increased considerably this year as NPR's flagship programs, "Morning Edition" and A"ll Things Considered," broke broadcast audience records, particularly in the 25-54 demo. The total weekly listeners for all NPR stations are about 36.6 million; weekly listeners for NPR Programming and Newscasts account for about 28.8 million of that total.

Advertisement

Latest Radio Stories

High Plains Radio Network Seeks Chapter 11 Bankruptcy
High Plains Radio Network
High Plains Radio Network
High Plains Radio Network, a broadcaster operating in Texas, Arkansas and New Mexico, is seeking Chapter 11 bankruptcy protection. With its petition filed in the Northern District of Texas, the company disclosed debts and assets each ranging between More

Kansas House Endorses AM Radio for Every Vehicle Act
Kansas Association of Broadcasters
Kansas Association of Broadcasters
The Kansas House made a significant show of support for Kansas broadcasters and AM radio by passing House Concurrent Resolution 5026, with a 109-14 vote. The resolution endorses the Federal AM Radio for Every Vehicle Act. The measure, proposed in More

Share of Time Spent Listening to Radio Sources In-Car
Edison Research
Edison Research
Last year, Edison Research's Share of Ear was able to pinpoint the moment when daily time spent with on-demand audio passed time spent with linear audio overall in the U.S. In fact -- on demand had passed linear in every location years earlier -- More
Advertisement

vCreative and Evvnt Announce vTickets Reseller Partnership
vCreative vTickets
vCreative vTickets
vCreative has teamed up with Evvnt, the Events Commerce Platform, to introduce vTickets through a reseller agreement. This partnership unlocks new revenue streams for radio stations by enhancing ticketing and promotions opportunities via a suite of More

Tyler Murray Joins WEEI's Red Sox Radio Booth
Tyler Murray
Tyler Murray
Veteran New England sports talent Tyler Murray joins WEEI/Boston's radio booth covering the Red Sox for games this season. The Worcester Red Sox broadcaster, who has also been heard for years calling college hockey games, football and basketball More

Audacy Podcasts Launches ''Who Killed the Video Star?''
''Who Killed the Video Star? The MTV Story''
''Who Killed the Video Star? The MTV Story''
Audacy Podcasts launches "Who Killed the Video Star? The Story of MTV," an eight-part original series exploring the cultural history, impact and phenomenon of MTV. The series is hosted by former MTV VJ and Esquire Editor-at-Large Dave Holmes. The More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Quick Snaps
Benztown: Benztown was at Radiodays Europe 2024, which was held in Munich on March 17-19th. Benztown hosted a well-attended party for customers and partners during Radiodays Europe 2024 on Monday, March 18. Pictured is a traditional Volksmusik band performed for Benztown party attendees at Munich's Augustiner-Keller restaurant. In front in black shirt raising a glass is Oliver Klenk, Head of Production & Composition, and to his right, also in black shirt, is Stephan Halfpap, General Manager, Maxmedia, Austria.

Advertisement

Advertisement