CBS Radio Names Roberts VP/Country Programming

RADIO ONLINE | Thursday, February 23, 2017

CBS Radio names Tim Roberts as VP/Country Programming, effective immediately. He's currently VP/Music Programming for the company's cluster in Detroit, with direct programming oversight of Country station WYCD-FM, Classic Hits WOMC-FM and Top 40 WDZH-FM, a role he will retain. Roberts is a veteran Country music programmer having worked in the industry for the past 39 years, with 38 of those dedicated to the Country format.

By adding this new role to his purview, Roberts will be CBS Radio's lead liaison with the Country music community, including Nashville's top artists, labels, and management teams. He will provide programming guidance and expertise to the division's 12 Country outlets, while working closely with the CBS Radio Music Initiatives.

"Tim is universally respected and admired as one of country radio's preeminent programmers which makes him the ideal choice to lead our platform of more than eight million weekly listeners including many of the format's most recognizable brands," said CBS Radio Executive VP/Programming Chris Oliviero. "When you are blessed to have a Hall of Famer on the roster as we do in Tim, it is a no brainer to expand his reach and influence beyond Detroit. I am excited that Tim has accepted this additional responsibility for our company."

"I'm ecstatic to continue my collaborations with Chris Oliviero and the entire CBS Radio team as I expand my role to work with the Company's great and iconic country brands and all-star country programmers across America," added Roberts.

Roberts joined CBS Radio Detroit in 2006 as Program Director and Operations Manager of WYCD-FM and later added duties for WOMC-FM and WDZH-FM. Prior to joining CBS Radio/Detroit, Roberts served as a PD and/or OM for stations throughout the Midwest and West, most recently at WQXK-FM and WKKO-FM in Youngstown, OH, preceded by WWWW-FM in Detroit, KSAN-FM and KNEW-AM in San Francisco, KDRK-FM and KGA-AM in Spokane, KHAK-AM/FM in Cedar Rapids and WKKT-FM in Charlotte.