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Univision Radio Launches National Afternoon Show
RADIO ONLINE | Friday, March 24, 2017 |
Univision Communications announces the launch of "El Free-Guey," a new afternoon program hosted by radio personality Sylvia del Valle "La Bronca," and accompanied by Jose Gutierrez "El Tambochi" and Carlos Ivan Paez "El Compa Ivan." Los Angeles-based "El Free-Guey" brings together these Spanish-language radio, TV and social media personalities to air on Regional Mexican outlets in elevent markets, including McAllen, Fresno, Albuquerque, Las Vegas and Phoenix. Beginning Monday, April 10, the show will be on the air in Chicago, Dallas, Houston, San Francisco and Austin.
"We saw an opportunity to engage our listeners and clients with a fresh and contemporary take on the traditional afternoon drive show. 'El Free-Guey' will bring our listeners everything from jokes, skits and parodies, to trending stories, together with the best of Regional Mexican music," said Univision Communications General Manager of Digital, Content and Entertainment for Radio Jesus Lara. "Our incredible team, led by longtime radio host Sylvia del Valle, along with Jose Gutierrez and Carlos Ivan Paez, will shake the mold of the afternoon show and deliver the content that our audiences crave."
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