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Midwest Launches CHR ''i-92.9'' in Lansing MI
RADIO ONLINE | Tuesday, April 25, 2017 |
Midwest Communications flips Classic Hits WLMI-FM (FM 92.9) Lansing, MI, to CHR as "i-92.9" with the slogan "Lansing's New Hits," effective Wednesday April 26. i-92.9 will launch under Brand Manager Nikki Landry, with over 5,000 songs in a row commercial free. Once the launch is complete, the station will introduce "The Bert Show," "Zach Sang & the Gang" and other personalities to the Lansing market.
"The opportunity to deliver an exciting current driven CHR to the Lansing market is one we couldn't avoid," said VP/Programming Jeff McCarthy. "i-92.9 is poised to seize that opportunity, satisfying both listeners and clients."
Landry comes to Lansing following programming stints in Toledo, Memphis and most recently Colorado Springs. She's also served on-air in Washington DC, New Orleans and San Francisco. Landry commented, "Having been born in Michigan, this place holds a special place in my heart. I have a big job to make my birthplace proud. The impact we're about to make in Lansing will definitely get attention. I know Lansing is ready."
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