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Beasley/Philly Inks Preston and Steve to Extension
RADIO ONLINE | Monday, June 5, 2017 |
Beasley Media Group inks a a multi-year deal extension with veteran WMMR-FM Philadelphia morning personalities Preston and Steve. Preston Elliot and Steve Morrison joined WMMR in May, 2005. They have maintained the top rated morning show position in Philadelphia since they joined the Rock outlet. In addition, the duo has launched multi-platform initiatives, including creating daily full show and highlight episode podcasts, inventing their own ringtone service, producing daily/weekly video programs and cultivating a formidable social media audience.
On a community level, the award winning morning show has also created annual events, such as "Camp out For Hunger," in which the team collected over a million pounds of food in less than five days last year to benefit needy families throughout Philadelphia.
"We have always felt honored to be part of the family that makes up this legendary rock radio station and are excited to enter a new chapter with Beasley Media Group," said Elliot. "Here's to many more years of rocking in Philadelphia!"
"Beasley Media Group has a long history of believing radio should be live and local," added President Bruce Beasley. "Preston and Steve are truly an amazing talent for the Philadelphia market. We're especially happy to have them to be a part of WMMR over the coming years."
"The Preston and Steve Show is the locomotive that pulls this Crazy Train called WMMR to such high levels of success," said Program Director Bill Weston. "This multi-year extension ensures the creativity and hard work they employ every day will continue to fuel WMMR's success well beyond its 50th anniversary as a rock station coming up in 2018."
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