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Beasley Media Unveils Community Caring Initiative
RADIO ONLINE | Tuesday, August 15, 2017 |
Beasley Media Group unveils a new company-wide "Community of Caring" Public Service initiative that will run throughout the organization's 63 radio outlets. The initiative will consist of several aspects, including a rotating PSA series will be aimed at shining a spotlight on important issues impacting communities. Topics will range from the on-going opioid epidemic and bullying to racism and mental health awareness. The PSAs will also be supported via social media campaigns.
In addition, Beasley Media Group will host specific "Day of Caring" events throughout the year in which teams, made up of employees from each market, will adopt specific non-profit organizations within the communities they serve and volunteer during company supported work hours over the course of the year in an effort to make a difference for those in need.
"As a company, we take all of these issues very seriously," said Beasley Media Group CEO Caroline Beasley. "The rotating PSA and social media campaigns, combined with our Day of Caring events across all of our markets, underscores our company's strong commitment to making a difference in the communities we serve."
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