iHeartmedia/Portland Debuts ''The New Alt 102.3''
| RADIO ONLINE | Friday, August 25, 2017 |
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iHeartMedia Portland debuts the new Alt 102.3 on FM translator K272EL, effective immediately. The station will air an Alternative format with artists such as the Foo Fighters, twenty one pilots, Linkin Park, The Killers, Red Hot Chili Peppers, Green Day and Imagine Dragons. Alt 102.3 will also feature Premiere-syndicated "The Woody Show" in mornings, followed by Mackin (10am-3pm), Ben (3-7pm) and Mike Jones (7pm-12am). Plus, two-minute or less commercial breaks after 10am.
"We're excited to be able to bring The Woody Show and the best in Alternative music to the fans in Portland," said Program Director Ben Marcotte. "Portland has an avid Alternative Rock fan base and The Woody Show has built an incredibly compelling and entertaining brand that we can't wait to share with our listeners."
"Returning to Portland is a homecoming of sorts for me," shared Woody. "I was unceremoniously fired in 1997, but thanks to the folks at the new ALT 102.3, I now have the opportunity to return and reaffirm that decision."
