|Local Radio Offers 24/7 Hurricane Harvey Coverage
Radio outlets along the Gulf Coast have been working tirelessly around the clock to inform local residents in the path of category 4 Hurricane Harvey and its damaging winds, torrential rainfall and historic flooding. In Houston, local radio staffs have been broadcasting in long form non-stop since Friday, as well as reporting on social media to provide listeners with up-to-date information and emergency resources, while directing those stranded to shelters.
iHeartMedia Houston reports that the Houston region lost a station's vehicle, multiple employees' homes are affected and KPRC-AM (950)'s transmitter is down due to water damage. Even so, the cluster continues to broadcast from its five remaining stations (Sunny 99.1, 94.5 The Buzz, 93.7 The Beat, KTRH News Radio 740, and Sports Talk 790 AM) with help from air talent, operational staff, sellers and managers who are on-site to answer phones and direct listeners to the appropriate community resources.
iHeartMedia's Austin and San Antonio stations are securing a semi-truck of ice, water and fuel that will deploy to the Gulf Coast as soon as recovery efforts begin. Supplementary relief efforts are being arranged. Nationally, all 850+ radio station websites across iHeartMedia's network will prominently feature a call to action to donate to the American Red Cross.
Salem Media Networks twin 24/7 national news networks -- SRN News and Townhall News -- are airing round-the-clock appeals for donations for non-profit relief organization SAVE THE CHILDREN, already on the ground in Texas and Louisiana. In addition, at the direction of Salem radio division president David Santrella, Salem's O&Oed stations immediately began airing messages urging listeners to also join the relief effort.
SRN Vice President/News & Talk Programming Tom Tradup stated: "With SRN based in Dallas -- and Salem radio colleagues operating in Houston and San Antonio -- this critical national news story took on an even more compelling, personal nature because Hurricane Harvey was devastating our friends, colleagues, and families throughout the region."
To support relief efforts, please visit:
American Red Cross
Boots on the Ground
Greater Houston Community Foundation
Save the Children The Salvation Army
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|RADIO ONLINE | Monday, August 28, 2017 | 2:06am CT||
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