Vipology Signs Major Market Groups in Smart Speaker Space
| RADIO ONLINE | Thursday, September 20, 2018 |
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 VS3 |
Vipology inks long-term partnerships with broadcasters Local Media San Diego, Leighton Broadcasting, Auburn Network Inc., Dickey Broadcasting Company, Big Thicket Broadcasting and Mapleton Broadcasting to utilize VS3 (Vipology Smart Speaker System) via Amazon's Alexa. VS3 details user data such as Sessions, TSL, Reach & Frequency and user locations to identify Hot Zips for programming and sales.
Vipology CEO Chris Peaslee said, "We're attracting the most forward thinking radio groups in the country because of our smart speaker system, VS3. Our industry leading sales capabilities have resulted in 1100% ROI for our partners. VS3 also generates incredible real time user data that supports programming and sales."
Inner Harbor Media/Syracuse, NY, VP/Station Manager Sam Furco added, "WOLF FM Syracuse listeners now listen nearly 3 hours per session, and we've increased our streaming TSL by 18% in just the last 60 days! We're on track to have more Vipology VS3 users than mobile app users."
