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IBA to Present Its Next Members-Only Webinar


Independent Broadcasters Association
Independent Broadcasters Association

Next up in The Independent Broadcasters Association's webinar series for members is "How Veritone's AI Is Helping Radio Grow Revenue and Retain Clients." The webinar takes place on Tuesday, June 15 at 4pm ET and is hosted by Paul Cramer, Managing Director of Broadcast Solutions at Veritone.

The webinar will demystify how AI is being used in Radio, and how even small markets can use AI and attribution to attract and retain more advertisers. It will feature success stories, tips on how to compete with performance-based mediums, and how IBA-member Program Directors can benefit and tap into national revenue.

Attending IBA members will each receive a $10 UberEats gift card, courtesy of Veritone. "It's our way of saying thank you to radio professionals who have joined the IBA and are reaping the benefits of membership, including the opportunity to participate in our webinar," explained Cramer.

"Attribution has become increasingly more important to advertisers, including local advertisers," said Ron Stone, President of IBA and Chief Executive Officer of Adams Radio Group. "Veritone's AI can help radio not only remain competitive, it can help radio win!"

Stations that would like to attend can secure their low-cost membership on or before Tuesday, June 15 at www.iba.media, where they can also sign up for the members-only webinar.

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