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Benztown Appoints Leon McWhorter as Head Writer


Leon McWhorter
Leon McWhorter

Benztown appoints Leon McWhorter as Head Writer. He's the newest addition to Benztown and client partner Yamanair Creative's writers' room, serving Commercial Production clients across the U.S. He will report to MJ Bloch, Benztown's East Coast Director of Commercial Production, and Darren Silva, West Coast Director of Commercial Production for Benztown.

McWhorter brings 30 years' experience writing, producing and voicing advertising and campaigns for major brands, including General Motors, McDonald's, Nestle', Sony, Horizon Dairy, Conagra, Universal Pictures, Texas Tourism, Pace Picante Sauce, Siemens, Walt Disney Pictures, Pixar, Disney Resorts and Cruise Lines and Sara Lee. He has also written for television, authored stage plays and screenplays and published a book.

Yamanair Creative Founder and CEO Yaman Coskun said, "Writing is the critical architecture of any effective marketing campaign. We're excited to see our partners at Benztown bringing on a superstar architect to upgrade Yamanair's commercial production brands."

Benztown East Coast Director of Commercial Production MJ Block remarked: "Leon is a true pro who brings decades of excellence with him. We are thrilled to have his passion and creativity on the Benztown team."

West Coast Director of Commercial Production Darren Silva noted, "Having worked with Leon for many years in the past, I knew he would be the perfect fit for Benztown. When it comes to commercial writing, he's the best of the best."

McWhorter commented, "I'm excited to join the fantastic Benztown team as Head Writer, and look forward to creating engaging and effective ads and campaigns for Yamanair clients across the U.S."

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