iHM Teams with Modelo, Anderson .Paak for Refugee Concerts

RADIO ONLINE | Thursday, October 17, 2019

iHeartMedia

Modelo has teamed with Anderson .Paak for the Modelo Fighting Chance Concert Series, an iHeartRadio production. Together, along with music fans, they are raising money for the International Rescue Committee (IRC) to help refugees, immigrants and Americans in need achieve their full potential. Fans can join the cause and see Anderson .Paak perform in San Francisco on November 13, in Atlanta on November 15 and in New York on November 17. Proceeds benefit the IRC. iHM and Modelo will also give four fans an opportunity to win VIP trips to New York to see Anderson .Paak in concert at on November 17 at iHeartRadio.com/Modelo.

"As someone who's struggled, who not too long ago had no job or place to call home, I know the importance of being given a fighting chance," said .Paak. "Music was my fighting chance. Now, I'm thankful to team up with Modelo to give those in need a shot at proving what they're made of."

"Anderson's inspiring story proves what Modelo drinkers believe - that it doesn't matter where you come from, it matters what you're made of," said Casa Modelo VP/Brand Marketing Greg Gallagher. "We're proud to partner with him to help give a fighting chance to those with The Fighting Spirit™ and support the communities that have made Modelo the No. 1 import beer."

Funds raised from the concert series will support the IRC's breadth of programs spanning health, education and economic development, as well as help those fleeing from crisis and conflict survive, recover and rebuild their lives. In the U.S., the IRC offers a variety of critical financial and employment services, including job-search assistance, skill-building workshops, business counseling and access to car, credit and small-business loans.

"The International Rescue Committee is at work in some of the toughest places on earth, providing lifesaving aid to those affected by crisis and conflict," said IRC Senior Director of Global Corporate Partnerships Lauren Gray. "Everyone deserves a safe place to live, a job and education for their kids, and the opportunity to reach their full potential. Through these concerts, Modelo, Anderson and his fans will help the IRC deliver comprehensive and critical resources to refugees and vulnerable families in the U.S. and across the globe."