Triton Names Yamuder Director of Partnerships, Programmatic

RADIO ONLINE | Tuesday, November 29, 2022

Triton Digital

Triton Digital appoints Josh Yamuder as Director of Partnerships, Programmatic Marketplace. He joins Triton Digital from Targetspot, where he was Programmatic Manager, North America. Prior to Targetspot, Yamuder held the position of Programmatic Specialist at Xaxis, a global GroupM programmatic-first agency. In his new role on Triton Digital's Revenue Team, Yamuder will collaborate with key broadcast clients to align advertiser goals with broadcast's diverse audio offering.

"Programmatic buying of audio inventory has exploded in part due to the efficiency at which buyers can reach targeted audiences at scale," said Triton Digital Global Head of Revenue Stephanie Donovan. "Josh's programmatic experience will be invaluable as we build on our commitment to help publishers and buyers across the globe leverage programmatic technology to execute their audio advertising strategies effectively."

"From highly-targeted dynamic ad insertion to an award-winning programmatic marketplace, Triton Digital provides the monetization solutions required to meet the needs of advertisers," stated Triton Digital Director of Partnerships, Programmatic Marketplace Josh Yamuder. "I look forward to helping Triton's broadcast clients evangelize the value audio contributes to a marketing mix while delivering effective campaign management and data-driven user insights."