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Spreaker Introduces AdHub to Advertise Podcasters
RADIO ONLINE | Wednesday, January 20, 2021 |
Spreaker has introduced AdHub, a cost-effective way for podcasters to grow their listener base. The self-serve tool places targeted ads for their podcasts into other Spreaker podcasts using dynamic advertising technology, which automatically inserts the advertisement, allowing it to be heard by listeners regardless of the app they use.
Users must create their own ads and AdHub asks for a budget between $100 and $1,000 and is currently available to U.S. users only. Once submitted, Spreaker reviews and approves the ad within 3 business days. In case of rejection, the budget allocated will be unlocked and users will be able to reuse it to create a new AdHub ad or towards visual ad campaigns.
Once an ad campaign is launched, Spreaker will provide reports to check the results along the way. The tool will also show the real-time number of impressions reached and the related spend of the budget.
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