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Podtrac Releases Podcast Data Through October 31
RADIO ONLINE | Monday, November 1, 2021 |
Podtrac has released its weekly tracking data of podcasts for the week of October 25-32, 2021 showing downloads were up 2% over the previous week and up 2% over the corresponding period last year for Podtrac measured shows. The Business category had the strongest week-over-week growth growing 31%. The Arts category showed the weakest growth week-over-week down 5%.
Download growth for the 52-week period from October 26, 2020 to October 31, 2021 was up 2% across all Podtrac measured podcasts. Week-over-week download growth for the week of October 25-31, 2021 was +2% across all Podtrac measured podcasts.
Download growth for the 52-week period from October 26, 2020 to October 31, 2021 was -15% for Arts, +21% for Business, +31% for Comedy, -19% for Health & Fitness, -6% for History, -15% for News, +22% for Science, -9% for Society & Culture, +32% for Sports, and +26% for True Crime.
Week-over-week download growth for the week of October 25-31, 2021 was -5% for Arts, +31% for Business, +1% for Comedy, +3% for Health & Fitness, +14% for History, +1% for News, 0% for Science, 0% for Society & Culture, -2% for Sports, and -1% for True Crime.
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