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Westwood One Makes Changes to National Sales Unit


Bryan Forbes
Bryan Forbes

Westwood One has announced strategic changes to its leadership and structure of the national sales team, effective immediately. 20-year sales vet Bryan Forbes (pictured) is appointed President of Sales. Forbes joins Westwood One from the Katz Radio Group, where he most recently served as Senior VP and General Manager of Westwood One National Sales. He replaces Steve Shaw, who is retiring and will relocate to Vermont.

Executive VP/Strategic Partnerships Mark Wildman is tapped to launch the Audio Active Group, a newly-established, dedicated business development team responsible for creating integrated, brand-focused solutions.

Pierre Bouvard will continue in his role as Chief Insights Officer at Cumulus/Westwood One.

Ari Molovinsky joins Westwood One as VP Strategic Planning & Analysis. He was previously with SiriusXM Radio, where he held roles in subscriber acquisition, retail promotions and operations and streaming services. In addition, he has held strategy and operations roles at Viacom, Bristol Myers, and Interpublic Group.

"Westwood One has a top-notch sales organization in place, as demonstrated by our performance this year," said Suzanne Grimes, EVP, Corporate Marketing, Cumulus Media and President, Westwood One, "and I am thrilled to welcome both Bryan and Ari to the team. With these new hires, as well as the exciting launch of the Audio Active Group and expansion of our actionable data and thought-leadership platform, Westwood One is poised to deliver significant growth as we continue to champion radio as the #1 mass reach medium that delivers exceptional results."

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