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WQMP-FM/Orlando Flips to Alternative as ''ALT 101.9''


Entercom flips CHR WQMP-FM (101-9 AMP Radio)/Orlando to Alternative as "ALT 101.9 FM." The launch of ALT 101.9 FM comes shortly after Entercom's merger with CBS Radio and it stands alone as the only locally curated alternative rock station. The station is launching with 10,000 songs commercial-free, which started at 3pm on Wednesday.

"In a city with a rapidly evolving demographic, we are thrilled to fill this void in radio in Orlando," said Entercom President of Programming Pat Paxton. "ALT 101.9 FM caters to the tech-savvy, engaged and active Orlando audience and will provide an exciting and unique experience for listeners who are currently underserved with today's radio choices in Orlando."

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