Entravision Appoints Liliana Aristizabal SVP Eastern Sales

RADIO ONLINE | Wednesday, July 18, 2018

Liliana Aristizabal

Entravision Communications Corporation has appointed Liliana Aristizabal as Senior Vice President of Eastern Region Sales, effective immediately. Aristizabal will be based in New York, and oversee Entravision's national spot TV, radio and Entravision Solutions on the East Coast.

"Liliana is a proven executive who brings more than 20 years of experience in media sales, including managing sales teams in New York, Los Angeles and Miami," said Claudia Macias, EVP National Sales of Entravision. "We are delighted to have her join our team and look to her leadership to highlight our media platform and its capabilities among advertisers in the East Coast."

Prior to joining Entravision, Aristizabal was Vice President, General Sales Manager at LBI Media. Before LBI Media, she served as Vice President of Sales at NBC Universal-Telemundo holding several positions in New York and Miami.

"The East Coast advertising market is dynamic and full of potential to leverage Entravision's traditional and digital media assets which have a strong reach and connection to Hispanic consumers," said Aristizabal. "I'm excited to embark on this new journey with Entravision and build upon its success in the East Coast region."