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Adams Radio Launches ''US98.5'' in Salisbury-Ocean City


US98.5
US98.5

Adams Radio Group flips its former Classic Rock frequency in Salisbury-Ocean City, MD, to Country as the new "US 98.5 Everything Country." The new format will be consulted by Keith Hill. Recently, Adams moved Classic Rock WGBG-FM from 98.5 to a new 25,000-watt signal at 107.7 that had previously been broadcasting Country. US98.5 is launching commercial free and it intends to play at least 50,000 songs before adding full commercial content.

"Salisbury-Ocean City has needed a country station like US 98.5 for a very long time. I am excited to be leading the effort to bring listeners a wider variety of country from Garth Brooks to today. Music that really is country too," said Hill.

Adams CEO Ron Stone added, "I could not be happier than to have Keith Hill programming this new station. No one else could be a better fit. After a lot of research, we determined our best opportunity for success was country on 98.5, a signal that serves the market very well. Salisbury-Ocean City needs a country format that does not ignore the best country of all time. The market is in for a real treat with US 98.5."

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