SBS Appoints Victor Roque as VP/GM of Puerto Rico Cluster

RADIO ONLINE | Monday, January 14, 2019

Victor Roque

Spanish Broadcasting System appoints Victor Roque as VP and General Manager of its cluster in Puerto Rico market, including La Mega 106.9, La Nueva 94, Zeta 93, Play 96.5, LaMusica App and MegaTV. He'll continue to be based in Puerto Rico and report to COO Albert Rodriguez. Most recently, Roque served as VP/Sales. Before this appointment he served as New Business Development Director for SBS Puerto Rico for 11 years. Prior to SBS, Roque served as New Business Director for San Juan Star newspaper and Covenant Media.

"Victor is the consummate ad sales executive and one of the most driven and creative leaders on our sales team in Puerto Rico. He's a veteran of the business who comes to the role with passion and deep experience that will elevate how we serve our clients in the area. Puerto Rico is a highly competitive market and Victor is the kind of sales leader our team needs to meet the rapidly changing advertising landscape" said Rodriguez. "His understanding of our diverse audience will ensure we continue to push barriers while delivering strategic results to make a lasting difference with our clients."

"I am thrilled with this announcement," added Roque. "Given the vast success of SBS's programming lineup, and the impressive progress of the Company on all fronts, this is clearly a wonderful time to be at the nation's preeminent Spanish-language media company. I look forward to working with SBS's well-respected staff as well as Puerto Rico's talented management team as we continue to build upon the company's success."