Pittman Speaks with General Mills CBO in Podcast Season Finale
| RADIO ONLINE | Thursday, July 2, 2020 |
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 Bob Pittman |
You probably know iHeartRadio's podcast "Math & Magic: Stories from the Frontiers of Marketing" is hosted by iHeartMedia Chairman and CEO Bob Pittman. In this season finale episode, Pittman speaks with Brad Hiranaga, Chief Brand Officer of North America for General Mills, for an enlightening interview.
As the Chief Brand Officer of North America for General Mills, Brad has been helping the company realize its potential as a force for good: from encouraging families to connect around the dinner table, to fighting the hunger gap with the No Kid Hungry initiative. Listeners can learn why he was so committed to brands as a 5-year old (hint: it had something to do with living so close to Nike!), how a landscaping gig played an outsized role in his understanding of business, how he's harnessed teams and research to modernize legacy brands and more.
When asked about advice he would now give his 21-year-old self, Hiranga said, "I would say never operate out of fear of making the wrong choice. I think a lot of times when you're that age, you feel like, ‘Okay, I've got to make the right choice at the right time.' I think life has a way of kind of guiding you down paths that you're meant to go down."
