iHeartMedia Announces HBCU Programming Lineup
| RADIO ONLINE | Monday, October 26, 2020 |
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iHeartMedia has released the programming lineup for the "HBCU Homecoming Celebration on iHeartRadio." HBCU will feature a number of events designed to shine a light on student excellence through an uplifting, high-energy celebration showcasing HBCU pride, Black excellence and achievement. The special events will include an inspiring artist panel around female empowerment, entrepreneurship and beauty; a can't-miss tailgate party with special celebrity guests and legendary HBCU Homecoming moments; a Homecoming virtual concert; HBCU-inspired iHeartRadio Playlists and a 24-hour iHeartRadio HBCU station with the anthems to celebrate homecoming and other special surprise moments that capture and pay homage to HBCUs and the spirit of the season.
iHeartRadio's Angela Yee, co-host of the hit morning show The Breakfast Club, and special guests will explore female entrepreneurship and the art of brand building as the modern-day self-CEO as part of the iHeartRadio Beautiful Possibilities presented by Ulta Beauty. During the discussion, the panel participants will share their personal stories of success and explore how they rise above challenges to define their careers. The panel aims to uplift, inspire and pave the way for the next generation of Black women leaders and will be followed by a performance by singer and songwriter H.E.R.
iHeartRadio's DJ Envy, co-host of the hit morning show The Breakfast Club and Hampton University Alumni, will host the iHeartRadio HBCU Homecoming Party on the Yard, presented by McDonald's, through its Black & Positively Golden Movement. The virtual event will include celebrity guest and McDonald's owner/operator interviews, legendary HBCU Homecoming highlights, and several special surprise moments. The event will culminate with a performance from global superstar Khalid across all iHeartMedia Hip Hop and R&B stations.
Beautiful Possibilities will stream on iHeartRadio's YouTube from 3:00-4:00 p.m. on November 12. All other programs will stream on iHeartRadio's YouTube and broadcast across iHeartMedia's Hip Hop and R&B radio stations from 5:00-6:30 p.m. ET/PT.
