Jacobs Media to Add Second CES 2022 Tour

RADIO ONLINE | Wednesday, December 1, 2021

Jacobs Media

Jacobs Media is adding a second CES 2022 tour for broadcasters this January in Las Vegas due to better-than-anticipated interest. Since CES was cancelled last year due to the pandemic the firm didn't know what to expect, but broadcasters from commercial, public radio and Christian radio have all expressed interest.

"Attending CES the past dozen years has been a game-changer for us. We've gotten outside of the 'radio bubble' and gained important insight into the technology and trends that have -- and will -- impact our business in the coming years," said Jacobs Media. "And our tours have provided us with the ability to talk to leaders from companies like Google, Amazon Alexa Auto, Ford, LG, and other companies to gain even more insight into their thinking."

There have been recent announcements about changes in car entertainment systems that will impact radio, and CES is one of the best places to learn about them first-hand. There will be over 185 automotive and auto-tech companies showcasing their offerings including OEMs (GM, Daimler, and Hyundai), the designers of the future of the dashboard (Qualcomm and Bosch), numerous autonomous offerings, and new-product introductions like the Chevrolet Silverado EV, featuring GM's CEO Mary Barra in a keynote presentation.

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