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Arbitron to Reissue Fall 2009 Watertown Results
Arbitron will throw out two Fall 2009 Watertown, NY, metro diaries after it discovered that they returned from a media-related household. The diaries, which were in-tab for Fall 2009, will not be included in the in-tab sample scheduled for release on August 4, when Arbitron's Radio Report is re-issued as a combined Spring 2010/Fall 2009 Report.
Following the re-release, numbers for CHR WBDR-FM (The Border 106.7) could be substantially affected in some demographics and dayparts. Estimates for stations that received limited amounts of listening in the diaries may also be affected, while estimates to stations that were not recorded in the deleted diaries may be slightly affected. (07-28-10)
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