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BFA Provides Emergency Aid Quickly to TX Broadcasters

Broadcasters Foundation of America
Broadcasters Foundation of America

The Broadcasters Foundation of America (BFA) is providing emergency aid to broadcast colleagues, who have been hit hard by the recent extreme weather conditions in Texas and the surrounding states. More than 20 requests have come in over the past 5 days from employees of TEGNA, Nexstar, Radio One, Entercom, Fox and more, with the first of those checks going out to qualifying individuals Wednesday.

"Broken pipes, power outages, displacement, and more have brought devastation to many of our colleagues," said Broadcasters Foundation of America Vice President Peter Doyle. "The Foundation's Emergency Grant Program is set up with a streamlined vetting process that allows us to move quickly and get checks to those in desperate need. We're asking every broadcaster in affected areas to help us get the word out to those who may need our assistance."

Broadcasters interested in applying for aid may visit the Apply for Aid section of the Broadcasters Foundation website and select Emergency Grants on the right, which will take them to the Emergency Grant & Disaster Information Request Form.

The Broadcasters Foundation has disbursed over $1 million to qualifying broadcasters through its Emergency Grant Program. One-time emergency grants are awarded for up to $2,000 each to qualifying broadcasters recovering from a natural disaster, such as hurricanes, tornados, fires, floods, or other serious misfortune.

The Broadcasters Foundation of America has distributed millions of dollars in aid to broadcasters who have lost their livelihood through a catastrophic event, debilitating disease, or unforeseen tragedy. Personal donations can be made to the Foundation's Guardian Fund. Corporate contributions are accepted through the Angel Initiative, and bequests can be made through the Foundation's Legacy Society at www.broadcastersfoundation.org.

As Podcast Audience Grows, Advertiser Focus Should Sharpen


Given consumers' on-demand lifestyles, it's not surprising that podcasts have become the darlings of the audio realm -- for consumers, content creators, and now, advertisers. But as the podcast landscape broadens, content creators and advertisers will be increasingly tasked with ensuring that their programs and messages align with who's listening. And when Nielsen looked at audience trends -- creators and advertisers should be focused on where the growth is.

Importantly, 41% of U.S. podcast listeners are non-White, which makes the podcast audience more diverse than the country's total population. And the depth of non-White podcast listeners is the result of annual growth rates that notably outpaced the growth of White listeners over the past decade.

Across ethnic groups, Hispanics have gravitated to podcasts more than any other, as the reach among this group increased from 1.1 million in 2010 to 6.8 million in 2019. That represents a growth rate of 6x, which is well above the 4x rate of growth among Whites.

Not only is the growth of the Hispanic audience noteworthy, but it's important for content creators and advertisers to understand that the podcast genres that Hispanics engage with are notably different from what other groups listen to. For example, kids and family podcasts rank highest among Hispanic consumers, a genre that doesn't even rank in the top five genres among Whites or Asian Americans.

For those familiar with Hispanic consumers, the preference isn't that surprising, given their strong family ties and abundance of multi-generational households. In fact, Hispanics are the youngest ethnic group and are 40% more likely to live in a multi-generational household, and these households are the nexus of the Hispanic community.

That doesn't mean, however, that podcast creators and advertisers should be solely focused on Hispanic audiences. In looking at how Hispanic and Black consumers react to retail advertising they hear in podcasts, Black audiences are notably more likely to take action, including visiting a store to make a purchase.

At the start of 2021, consumers had more than 1.7 million podcasts to choose from. Nielsen reports that depth of content is a boon for consumers, but it can present a spending dilemma for brands looking to add podcasts to their marketing plans. Yet with broadening appeal and strong listener engagement, brands should be looking to podcasts as a more personalized way to connect with audiences who are maxed out on visual inputs.

Some might argue that advertising in the most popular podcasts would be the ideal way to engage audiences en masse. But in a world that is moving away from cookies and toward actual people, smart brands are looking to engage the right consumers with a well-tailored message rather than casting a big net and hoping for the best. And as the base of podcast listeners rapidly expands, those well-tailored messages depend on having a full understanding of who's listening and to what.

Alpha Media Signs Long-Term Deal With vCreative's vPPO


vCreative, a provider of media workflow software solutions, has entered into a long-term agreement with Alpha Media. This extends Alpha Media's vPPO service as well as adding the vTrade service across all of its stations nationwide. The solution was developed to provide companies with the ability to easily track, manage, audit and report on trade inventory, eliminating the risk of financial loss due to wasted or expired trade.

"After using vPPO for nearly three years and knowing how it has improved our workflow, I was excited to see vTrade had been added to the family," said Alpha Media Regional Business Manager Stephanie Ross. "The team at vCreative also added an entirely new component to vTrade that will make managing our auctions even better than before. From entering consignments, tracking sales, and printing vouchers with unique IDs, we can now easily and efficiently manage this complex area of our business."

Corporate Director of Traffic Operations Paul Blanding added, "Even before the Covid pandemic hit us all, our company was using vPPO to work collaboratively from multiple locations. We can't imagine how we could easily execute audio trafficking and production as well as our Digital initiatives without vPPO. Thanks, vCreative."

"We are thrilled to be continuing and expanding upon our partnership with Alpha Media," commented vCreative SVP of Sales Mary DelGrande. "vCreative's main objective is to continue to innovate and evolve. The adoption of vTrade and Alpha's renewed commitment to vPPO is proof that we are succeeding.


''Al Aire Con El Terrible'' Expands Coverage to 15 Markets

Alberto El Terry Cortez
Alberto El Terry Cortez

AIRE Radio Networks, the official radio network of Spanish Broadcasting System, has announced that its syndicated Spanish language morning show, "Al Aire Con El Terrible," is expanding its coverage and can now be heard across 15 Hispanic markets, including San Antonio, San Diego, Bakersfield, Chico-Redding, Corpus Christi, Laredo And Yuma. The program was launched in August, 2018 and is hosted by influential Latin radio personality Alberto "El Terry" Cortez.

"El Terry is a unique influencer who has consistently driven ratings on our owned-and-operated audio stations in Los Angeles, San Francisco and Chicago. His success comes through his hard work in developing engaging, cultural and empowering content that speaks to the Hispanic community," said AIRE Radio Networks EVP Elisa Torres. "The response to his show since we launched has been exceptional and the demand to carry and advertise within the program continues to surge. We're very excited to witness the growth of Al Aire con El Terrible."

"The partnership with AIRE Radio Networks and Spanish Broadcasting System has been remarkable. I'm so grateful to have a robust platform where I can empower Hispanic listeners across the nation every day," added Cortez. "We're living through challenging times and the biggest reward is knowing that I have played a role helping our people start their day with laughter and positivity."

iHeartMedia and Novel Partner to Launch New Podcasts

iHeartMedia has announced a new partnership with Novel, one of the UK's leading independent podcast companies, to co-produce a series of narrative, in-depth investigative podcasts. Together, iHeartMedia and Novel will launch eleven new, original podcast series over the next three years, starting with "The Assault on America" and "Deliver Us From Ervil." The expansive new slate features a collection of ambitious audio docuseries aimed at giving listeners access to worlds they never knew existed. From the real-life superheroes appearing at Black Lives Matter protests to a violent fundamentalist Mormon cult installed near the US-Mexican border, these new iHeartRadio Original Podcasts feature in-depth, narrative investigations of unexplored subcultures and stranger-than-fiction true stories.

"We're thrilled to be entering into such an exciting partnership with iHeartMedia," said Sean Glynn, CEO of Novel. "Pairing Novel's best-in-class storytelling credentials with iHeartMedia's excellent editorial judgment and global distribution is an incredibly compelling combination."

"This new partnership will allow us to produce deeply researched, narratively rich investigative series at scale that grip listeners right off the bat," added Max O'Brien, Head of Content at Novel. "We couldn't be more proud to be the first UK-based podcast company to sign a slate deal with iHeartMedia."

Buck Sexton, Ben Ferguson Broadcast Live From CPAC

Premiere Networks
Premiere Networks

Premiere Networks-syndicated personalities Buck Sexton and Ben Ferguson will broadcast live from CPAC 2021 this week, the largest and most influential gathering of conservatives in the world. "The Buck Sexton Show" and "The Ben Ferguson Podcast" will remote broadcast from the Hyatt Regency Hotel in Orlando -- the site of this year's conference -- on February 25 and 26, bringing the event to listeners, including interviews with speakers and special guests.

Additionally, Ferguson will emcee a speaker series entitled, "The Left's Assault on a Free People: How Government, Big Tech and Media are Colluding to Deprive Us of Our Humanity" on February 26 at 1:40pm, which will be followed by an appearance by Sexton on a panel entitled, "Big Tech is for Sale, and Russia and China are Buying" at 2:55pm ET.

Launched in 1974, CPAC brings together hundreds of conservative organizations, thousands of activists, millions of viewers and leaders in the world.

WWO, Sony Nashville Partner for Special Olympics USA Games

Westwood One
Westwood One

Westwood One and Sony Music Nashville have announced a multi-faceted program to build support for the 2022 Special Olympics USA Games to be held June 5-12, 2022, in Orlando. Kane Brown helped launch the collaboration this month. Luke Combs, Adam Doleac, Old Dominion, Ryan Hurd, LANCO, Kameron Marlowe, Maren Morris, Jameson Rodgers, Matt Stell, Mitchell Tenpenny and Chris Young, are among other participating Sony Music Nashville artists who will also join the campaign to support the athletes and spread the word about the 2022 Special Olympics USA Games through Westwood One's broadcast channels.

In the months leading up to the USA Games, Westwood One Nashville hosts Paul Koffy from "Morning Koffy," Lia Knight from "The Lia Show" and "Later with Lia," and Elaina Smith from "Nights with Elaina" will feature interviews with the participating Sony artists on their programs and showcase the music videos on their programs' websites.

"Sony Music Nashville is thrilled to announce our partnership with Westwood One to help spread the word about the 2022 Special Olympics USA Games," said Sony Music Nashville Executive VP, Promotion & Artist Development Steve Hodges. "Our roster of world-leading artists have a unique platform to help those in need through positive messages and calls to action. With such an important event in 2022, we're proud to use our voices to put a spotlight on those who need it the most."

"Cumulus launched an initiative to promote volunteerism and good works last year called Project Shine," commented Westwood One Nashville Director of Programming Paul Williams. "As part of this effort, Westwood One is committing time, resources, and talent to the 2022 Special Olympics USA Games, which creates magic for thousands of individuals with intellectual disabilities who participate and benefit tremendously from the joy, teamwork, and spirit the Games afford."

"The 2022 Special Olympics USA Games is going to be the biggest in history," said 2022 Special Olympics USA Games President & CEO Joe Dzaluk. "Our partnership with Westwood One and the Country Music industry will play an exciting role in amplifying the Special Olympics message and cheering our athletes along, as they prepare for the 2022 USA Games."

Cumulus Media Q4 Net Revenues Down 13.9%, Reports Loss

Cumulus Media
Cumulus Media

Cumulus Media reported fourth quarter net revenue fell 13.9% to $245.8 million from $285.4 million in 2019. Adjusted EBITDA dropped 21.9% to $39.5 million from $50.6 million. Same station net revenue decreased 13.1% to $245.8 million from $283 million while same station Adjusted EBITDA was down 23.4% to $39.6 million from $51.8 million. The company reported a net loss of $249,000 (-1 cent per diluted share) as compared to earnings of $1.6 million (8 cents) in the year-ago period.

Cumulus Media President/CEO Mary G. Berner said, "Given 2020's extenuating circumstances, I am extremely proud of the company's performance and the efforts of the entire Cumulus team to meet the challenges posed by COVID-19. In the face of the pandemic, we maximized revenue performance, materially reduced expenses, generated cash through strong working capital management, and executed highly accretive divestitures that strengthened our balance sheet. As a result of these efforts and with a recovering economy, we believe that we are well-positioned to return our business to its pre-pandemic trajectory and to capitalize on strategic and financial options to best drive shareholder returns."


Reps. Ask Biden To Make Rosenworcel Permanent FCC Chair

Jessica Rosenworcel
Jessica Rosenworcel

A coalition of more than 30 women in Congress are urging the Biden administration to elevate acting FCC Chairwoman Jessica Rosenworcel to permanent head of the agency, reports The Hill. The group says by doing so, it would install an experienced leader as well as be a historic choice. If President Biden were to agree, she would be the first woman to serve as permanent chair of the FCC and give the Biden administration an opportunity to add another Democratic commissioner.

"[Rosenworcel] has spent years raising the important voices and unique needs of women that have been ignored for far too long in technology and telecommunications policy," the 33 female lawmakers led by Reps. Anna Eshoo (D-CA) and Jackie Speier (D-CA) wrote. "In her eight years as a Commissioner of the FCC, Jessica Rosenworcel has elevated the voices and needs of women."

President Biden appointed Rosenworcel, a Democrat, to lead the agency in an acting capacity in January and she headed her first open FCC meeting last week.

iHM/Miami Division President Olson Out in Restructuring Move

Brian Olson
Brian Olson

iHeartMedia/Miami Division President and Market Manager Brian Olson is out in restructuring move. He was elevated to Division President in 2018. VP/Sales Shari Gonzalez will handle Olson's duties during the interim. Olson, a 30-year industry vet, previously served as President and Market Manager of iHeartMedia's 7-staton cluster in Miami since August, 2008. He was named President of the South Florida Region including West Palm Beach, Fort Pierce, Miami, Fort Myers and Punta Gorda in 2016. Olson joined iHeartMedia in 2006 as Senior VP/Sales in Miami.

New, Returning Partners Support ''Radio Cares-Feeding America''

Radio Cares
Radio Cares

The Second Annual Radio Cares -- Feeding America has seen new and returning partners sign on in support of the nationwide radio event that raises money to provide meals for individuals and families facing hunger in America. Radio Cares is presented by Feeding America and the Independent Broadcasters Association (IBA) and will take place on April 14 on stations across the country. Last year, in its inaugural event, Radio Cares raised enough money to purchase 5 million meals. This year already looks to surpass that amount.

Returning partners include:

  • Steve Kamer, will once again be the Voice of Radio Cares. Kamer also kicked off this year's drive with the first donation of 2021.

  • Motor Racing Network's Bob Quick, Manager of Radio Partnerships, renewed their commitment and commented, "We will support the Radio Cares message through our race broadcasts and ancillary programs on over 500 affiliate stations."

  • Sun Broadcast Group has also signed up for year two. Danno Wolkoff, COO of Sun, stated, "We're thrilled that Sun Broadcast Group is once again the lead radio network in this year's Radio Cares campaign. Providing our resources to help stations in the general and Hispanic markets implement their marketing and promotion of Feeding America to deliver at least 5 million more meals is our primary focus. In addition, SBG will deliver extended reach and frequency of the Radio Cares message through our networks to help make this year's campaign even stronger."

  • HRN Media Network is participating again this year, providing access to Hispanic listeners across America via its affiliated Spanish Language stations. "HRN is thrilled to be doing its part to feed as many Americans as possible," noted President of HRN Clark Logan.

  • YEA Networks is also returnng in 2021."YEA Networks is proud to support the cause again by using our talented video and design departments to help participating stations look great online and on social media," stated Shawn Nunn, President, YEA Networks.

New this year: AdLarge Media will support the cause via their network. AdLarge Co-CEO Gary Schonfeld commented, "We are pleased to lend our support to this event. We have all watched the faces on the news of people at food banks... food banks that are stretched to the max. This is a cause that every organization and person can get behind."

IBA President Ron Stone said, "There are so many ways that radio can support this great event. If you own independent stations, or If you are a network, help us promote the event to your listeners and raise awareness for the need of donations. If you are a lendor or investor in the radio broadcast industry, let me know what assets you can bring to bear on this. Literally everyone can help by sharing the news of the event on social media or making an early contribution. You don't have to be an IAB member to participate. This is an industry-wide initiative, and we appreciate everyone's effort to make this year's event incredible."

Immediate contributions may be made at www.radiocares.org. Stations are welcome to post a link on their site now, as well as share on social media.

SummitMedia Selects CurtCo Media's Podcast Network


SummitMedia, which owns and operates forty-seven radio stations in nine states, and CurtCo Media have entered into a strategic partnership that is expected to accelerate growth for both companies in the global podcasting business. Nearly one-third of the U.S. population, 100 million people, listen to podcasts at least once per month.

Los Angeles-based CurtCo Media has spent three decades building media businesses across all landscapes and currently produces scripted and unscripted podcast programming. This is SummitMedia's first formal alliance designed to advance the company's foray into the medium.

"SummitMedia's partnership with CurtCo Media provides us with an exciting opportunity to develop and explore the rapid-growing podcast medium," said SummitMedia Chairman/CEO Carl Parmer. "We've known and watched CurtCo create engaging and innovative content for years, and value the integrity and quality they bring to the media industry."

"Having a strategic alliance and investment from SummitMedia makes this partnership the most powerful moment to date in our business development," added CurtCo Media CEO Bill Curtis. "We're so excited to work with Greg Kelly, Carl and their team to create new dynamic programming and combine Summit's powerful radio platform with CurtCo Media in the fast-growing world of podcasting. We believe this strategic partnership will provide sustainable value for our business and expand our audience."


Phillies to Continue Air on WIP Under New Longterm Deal

Philadelphia Phillies
Philadelphia Phillies

Entercom's WIP-FM (Sports Radio 94)/Philadelphia inks a new long-term deal keeping the Philadelphia Phillies on the station, according to a report in the Philadelphia Business Journal. The Phillies have aired on the Sports outlet in a simulcast with WPHT from 2012-15 and exclusively on the station since 2016. Scott Franzke returns as the play-by-play voice, with Larry Andersen and Kevin Frandsen returning as analysts.

"We're eagerly awaiting the return of Phillies baseball and are happy to announce a new broadcast extension with the club," said Entercom Philadelphia Senior VP/Market Manager David Yadgaroff. "As the undisputed voice of the Philadelphia sports fan, we look forward to putting listeners right in the middle of the action through premier game day coverage and keeping them caught up with their favorite team throughout the season."

Clark Howard to Receive 2021 Andrew Ashwood Award

Clark Howard
Clark Howard

The radio industry's Talk Show Boot Camp returns for its 12th consecutive year and has named Clark Howard the recipient of this year's Andrew Ashwood Award. Clark is the well-known consumer guru and radio legend. He announced he is ending his syndicated show at the end of this year which caps off an amazing 23-year run on national radio.

The award is named in honor of Andrew Ashwood, who was the former head of programming at Fox Sports Radio. We lost Andrew in 2008 at the age of 51 after a long battle with esophageal cancer. Andrew was an inspiration to anyone who crossed his path or worked under his substantial shadow. A bigger-than-life personality and one of the most positive people you could ever meet are just a couple of his lasting attributes that continue to inspire this award. In that light, Talk Show Boot Cam recognizes an industry leader each year who has personified those traits with a positive impact across the radio business.

Traditionally, each year's recipient is charged with selecting the following year's honoree. In selecting Howard for this year's coveted award, last year's recipient Greg Moceri said, "When I was given the privilege of selecting someone who exemplified the positivity that Andrew did for our industry, it took me two seconds to say Clark Howard. Having worked and associated with him for 30 years, he was an instant selection on how many ways he has demonstrated that positivity and has helped millions through the years. "In Clark we trust" impacted his knowledge and authenticity in our industry for decades and it continues today. Clark was an instant choice to carry on this great tradition of honoring Andrew."

"The Clark Howard Show" is syndicated on more than 250 stations nationwide by Westwood One, home to many popular talk shows aired around the country. Clark's show originates from WSB radio in Atlanta. Clark was a very successful travel agent in Atlanta when at age 33 he started appearing on WGST-AM in Atlanta as an expert guest providing travel advice. The feature was so popular WGST gave him his own weekend show. In 1991, WSB lured him away with a full-time position hosting afternoon drive where he stayed for 21 years.

Clark is also a contributing columnist to the Atlanta Journal-Constitution and appears daily on WSB-TV's Action News. He also sponsors important charities such as his annual Clark's Kids Toy Drive. Howard was inducted into the Radio Hall of Fame in 2007.

Past winners of the Andrew Ashwood Award include: Gabe Hobbs, Rick Scott, Bruce Gilbert, Jim Farley, Kraig Kitchen, Glenn Beck, Chris Oliviero, Julie Talbot, Harvey Nagler, Randy Michaels and last year's recipient, Greg Mocerei. Talk Show Boot Camp Twelve will be virtual this year and held on March 18 and 19. The event is presented each year by Don Anthony's Talentmasters and Gabe Hobbs Media.

Registration for Talk Show Bootcamp is currently open HERE.

NAB Campaign Spotlights First-Person Storytelling

National Association of Broadcasters
National Association of Broadcasters

The National Association of Broadcasters (NAB) launches "Voices From the Field," a new digital campaign highlighting stories of local broadcasters through first-person accounts. The campaign, part of NAB's "We Are Broadcasters" initiative, will spotlight how broadcasters are using their expertise, experience and dedication to local broadcasting to serve their audiences and uplift their communities.

Using first-person storytelling features such as podcasts, video interviews and Q-and-A dialogue, "Voices From the Field" will provide a platform for subjects to describe why they became broadcasters, what makes them passionate about their career and what they love most about being a local broadcaster. The campaign will focus on local reporters, radio air talent, photojournalists, broadcast engineers, producers and editors to highlight the people responsible for delivering news, weather, emergency information and public affairs programming to local communities.

"Every day, thousands of local broadcasters work tirelessly on-air, online and behind the scenes to deliver invaluable service to their communities," said NAB President and CEO Gordon Smith. "This campaign will celebrate the real people who are providing vital information from the front lines to keep Americans safe, informed and engaged, even when they themselves are in harm's way."

Shomari Stone, general assignment reporter for Washington, DC's NBC4 (WRC-TV), is the subject of the first "Voices From the Field" story. Stone shares the moment he knew he wanted to be a broadcaster, his insights into how he views his role as a journalist and his experiences covering the January 6 attack on the U.S. Capitol Building.

New "Voices from the Field" segments will be regularly available at WeAreBroadcasters.com.

ABC News Offers Revealing New Podcast on Lady Bird Johnson

ABC News will kick off Women's History Month with its new podcast In Plain Sight: Lady Bird Johnson, co-produced with Best Case Studios and hosted by author Julia Sweig. Drawn from over 123 hours of the former first lady's mostly unheard daily audio diaries, the podcast presents a surprising and original portrait of Claudia Alta "Lady Bird" Johnson, told in her own words. The series provides stunning new revelations about Lyndon B. Johnson's presidency and reveals Lady Bird as Johnson's closest advisor and most indispensable political partner.

The series documents her front-row seat to some of the most notable events in U.S. history and decisions that shaped the nation forever, as well as her history-making encounters with John F. Kennedy, Jacqueline Kennedy, Bobby Kennedy, Richard Nixon, Eartha Kitt, Peter, Paul and Mary, politicians, civil rights activists, environmentalists and her surprising partnership with Washington's first Mayor, Walter Washington.

Using a rich trove of rare footage from the era, In Plain Sight creates an immersive audio experience of a tumultuous moment in America and tells the story of how one vastly underestimated woman navigated the power, politics and polarization of her time to become arguably one of the most influential first ladies in history. The first two episodes of the eight-part series will debut on Monday, March 1. Sweig is also author of the new book Lady Bird Johnson: Hiding in Plain Sight on the same topic, to be published by Random House on March 16.

In Plain Sight: Lady Bird Johnson is available for free on major listening platforms including Apple Podcasts, Spotify, Amazon Music, Google Podcasts, iHeartRadio, TuneIn and the ABC News app, with new episodes posting Mondays.

NPR Continues to Top Triton's Podcast Metrics Report

Triton Digital
Triton Digital

The latest U.S Podcast Report for January, 2021 is out as measured by Triton's Podcast Metrics. During the reporting period, NPR remained in the #1 spot with 43.2 million Average Weekly Downloads and 12.1 million Average Weekly Users, followed by Stitcher with 34.7 million AWD and 10 million AWU, while Entercom's Podcast Network, including Cadence13 and Pineapple Street Studios came in with 20.5 million AWD and 5.4 million AWU.

A number of new entities made their debut in January, including "Sword and Scale" and "The Fighter & The Kid" (Kast Media), "The Apology Line" (Wondery) and "Juicy Scoop with Heather McDonald" (Stitcher).

Leading podcasts by both Average Weekly Downloads and Users include "Up First" (NPR), "Crime Junkie" (audiochuck), "The Ben Shapiro Show" (Cumulus Media/Westwood One) and "My Favorite Murder with Karen Kilgariff and Georgia Hardstark (Stitcher)," with "NPR News Now" remaining in the #1 spot during the reporting period.

To view the full results of the U.S. Podcast Report, visit here.


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