Home Login
Subscribe
Subscribe Online Renew Subscription Subscribe By Mail/Fax Free Ten Day Trial Subscription Info Buy Radio Station Data
RADIO ONLINE
Advertise
Buy Advertising Online Ad Package Information Ad Package FAQs Ad Control Panel Ad Setup Wizard
RSS Facebook
Daily News
Changes & Moves
Top News
Business News
FCC Daily Digests
FCC News
Newsletters
Report News
RSS
Advertisement

Nielsen: News Radio Made Significant Gains in 2016


It's no surprise that listeners tune to News/Talk formats more than in non-election years in the lead up to November. In 2012, News/Talk radio's audience levels spiked during the election year, and in 2016 proved to be no different. According to Nielsen, the format gained significant listenership across PPM markets in 2016 with more than 38 million listening each week.

News/Talk was also the number one ranked format among persons aged 6 and older. Weekly listenership rose by 2 million from 2015 with a time spent listening of four hours and 41 minutes, as audiences were highly interested and invested in the unique election season.

Although last year's election has now come to an end, much of the political buzz remains front and center, and the format is set to perform well in 2017.

Advertisement

Latest Radio Stories

Joel Oxley to Retire From Hubbard DC as MP/GM
Joel Oxley
Joel Oxley
Joel Oxley, Market President and General Manager of Hubbard Broadcasting's Washington, DC operations, has announced plans to retire later this year after nearly 35 years with the company and almost 28 years as General Manager. Oxley has overseen Hubbard's Washington operations, including WTOP News, More

Urban One Reports Q1 Revenue Decline, Lower Net Loss
Urban One
Urban One
Urban One reported first-quarter 2026 net revenue of $77.7 million, down from $92.2 million a year earlier. The company posted a net loss attributable to common stockholders of $3.1 million, compared to a loss of $11.7 million in the first quarter of 2025. Operating loss for the More

Red Apple Launches 24-Hour News Network
Worldwide News Networks
Worldwide News Networks
Red Apple Audio Networks will launch a new 24-hour national radio news service, Worldwide News Network, on May 23. The network will begin operations at midnight on Saturday, May 23, providing affiliates with top- and bottom-of-the-hour newscasts around the clock, seven days a week. As part of the launch, More
Advertisement

AM/FM Dominates Hyundai Drivers' Audio Habits
Cumulus Media | Westwood One
Cumulus Media | Westwood One
A new blog post from Cumulus Media | Westwood One's Audio Active Group says AM/FM radio continues to dominate audio listening among Hyundai drivers, both in the car and across all listening environments. Citing newly released Q1 2026 data from Edison Research's "Share of Ear" study, the report notes that More

Flightpath Launches Revenue Optimization Tool
Flightpath
Flightpath
Flightpath has announced the upcoming launch of Revenue Optimizer, a managed traffic service designed to help podcast and digital audio publishers improve campaign delivery, maximize revenue, and streamline ad operations across inventory platforms. The company plans to officially unveil the platform More

FCC Cites WRLR-LP for Unauthorized Operations
Federal Communications Commission
Federal Communications Commission
The FCC has issued a Notice of Violation to Rondaradio, Inc., licensee of low-power FM station WRLR-LP in Round Lake Beach, IL, a far-suburban Illinois community north of Chicago. The NOV cites the station for operating with unauthorized technical facilities and for an improperly located studio transmitter More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement

Follow us on:

 RSS Facebook

Copyright © 1989-2026 RADIO ONLINE ®

Airchecks Databases Jobs Newsletters Promotions Radio News Ratings Show Prep Advertise Submissions Subscribe Contact Us