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Jetcast's ReplaceAds Moves Up in Comscore Report


ReplaceAds, an Internet radio and television ad sales solution, is moving up in comScore's Entertainment Radio category, landing it in the #2 position for unique users. The service continues to gain market share from AOL Radio, Clear Channel and CBS Radio. According to comScore, ReplaceAds reached over 10 million listeners in June, more than 11.2 million listeners in July and 11.5 million listeners in August.

Senior VP/Sales Jeff Pescatello says many listeners and viewers spend more than two hours per day, two or more times per week watching or listening to its branded Internet radio and television broadcasts. The service's inventory exceeds several billion impressions per month and a network of more than 4,700 Internet radio outlets.

"The ReplaceAds system is designed to support broadcasters who want to grow their listener base and continue to maximize their revenue," commented CEO John Williams. "Our priority is to deliver responsive and personal customer service that only comes with years of experience in this industry. The ReplaceAds team is capable of handling the needs of any size broadcaster."

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Quick Snaps
Broadcasters Foundation of America: Broadcasters Foundation of America held its annual breakfast during the NAB Show in Las Vegas, which honored several industry leaders. L-R: McVay Media President Mike McVay, Wiley Partner Kathleen Kirby, CBS and ABC Radio exec Don Bouloukos, RAB President/CEO Erica Farber, NBCU Local CRO & President Commercial Operations Frank Comerford, ABC Affiliate Relations Executive VP John Rouse, and ABC Radio Network President & ESPN Radio SVP Traug Keller.

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