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Baldrica Midwest Corporate Country Brand Strategist
RADIO ONLINE | Friday, September 4, 2015 |
Midwest Communications appoints radio promotion vet Tom Baldrica to the newly-created role of Corporate Country Brand Strategist. In his new post, Baldrica will work closely with Midwest's contemporary Country stations, its portfolio of DUKE-FM stations, as well as air talent for KTCO-FM/Duluth, MN and WUSZ-FM/Hibbing, MN. Baldrica also hold a board seat with Country Radio Broadcasters.
VP/Programming Jeff McCarthy explained, "When someone with the talent and experience of Tom Baldrica is available you seize the opportunity. We're excited to tap into Tom's knowledge of the music industry to create advantages and ideas for our multiple Country brands. "
Baldrica added, "I'm am so excited to be joining Jeff and his talented team of Market Managers and Brand Managers to increase their country footprint -- both locally and nationally . Midwest is a dynamic and growing company with a real commitment to country radio and country music, and I can't wait to get started. We are going to have a lot of fun! This is the perfect next step in my country music career."
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