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iHeartRadio in Partnership with Understood.org
RADIO ONLINE | Thursday, August 10, 2017 |
iHeartRadio is in a new partnership with Understood.org, a free online resource and community for parents of the one in five children with learning and attention issues, such as ADHD and dyslexia. The partnership includes PSAs voiced by Ryan Seacrest, Elvis Duran, Bobby Bones and Mario Lopez, and a long-form public affairs show that will explore and raise awareness of learning and attention issues.
Understood.org Executive Leader, Corporate Partnerships & Alliances Nancy Smith said, "Having the support of a community of musical artists and fans who embrace differences can help build widespread acceptance for kids who are so often misunderstood. Kids learn in different ways and at different paces. With the right support from parents, educators and the community, all kids can thrive in school and in life. Together with iHeartRadio, we want to help even more children with learning and attention issues."
Understood.org launched nearly three years ago with the support of 15 non-profit organizations to give parents the personal support they need to help their children thrive in school and in life. It now supports and empowers millions of parents through personalized resources, daily access to experts, a community of other parents and experts, and interactive tools -- all available in English, Spanish and read-aloud mode.
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