Beasley Media Group Outlines Hurricane Action Plans

RADIO ONLINE | Friday, September 8, 2017 | 2:12pm CT

Beasley Media Group has outlined its hurricane action plans for the company's stations in Florida. All of its stations in Tampa are doing regular updates on-air with weather partner ABC Action News. The air personalities are giving updates on weather, shelters, sand bag stations, etc. They're also directing everyone to the station websites for all updates. On the Storm pages, Beasley is populating feeds from ABC Action News and posting information and announcements from local governments and the state.

In Fort Myers, the company's Hurricane Action Plan is in effect with WXKB (B1039), WRXK (96KRock), WJPT (Sunny 106.3), WRXK-HD2 (Playa 98.1), WWCN (99.3ESPN) and WJBX. This includes teaming up with WBBH (NBC) and WZVN (ABC) affiliates, providing our listeners with the very latest Hurricane information. Here's the timeline:

• 72 hours prior to landfall, every other hour, we will encourage our listeners to tune in to your stations for the latest information on Hurricane Irma.
• 48 hours prior to landfall, every hour.
• 24 hours, twice an hour.
• Tracking and projecting landfall times and places every hour.
• 10 Hours before Landfall to ground zero, we will providing updates every 20 minutes covering landfall info, public shelter info, preparedness info as it relates to safety and advisories from the National Weather Service and Emergency Management.

In Boca Raton, WWNN-AM, WSBR-AM and WHSR-AM plan to air CBS 12 from West Palm.

Max Media Promotes McKay, Hoyt in Coastal Virginia Barry McKay Max Media has announced a pair of programming promotions affecting two of its Coastal Virginia stations, Country WGH (97.3 The Eagle) and AC WTWV (92.9 The Wave) in Norfolk-Virginia Beach. Barry McKay (pictured) has been elevated from his midday role on 97.3 The Eagle to Program Director/Brand Manager More

Programmatic Audio Buying Doubles Since 2022 Cumulus Media and Westwood One A new study highlighted by Westwood One shows programmatic audio advertising has surged to record levels, with adoption among agencies and advertisers more than doubling over the past four years. According to research from Advertiser Perceptions, 82% of agencies and advertisers now buy audio More

Red Apple Launches Global Audio News Network Worldwide News Network Red Apple Media has announced the launch of The Worldwide News Network, a new global audio news platform aimed at delivering real-time reporting to listeners in the U.S. and internationally. The company has named Lee Harris as Vice President of News for WABC Radio and the new network. Harris, a 2024 More

NYPR Names Sharma, Christner, Cohen to Leadership New York Public Radio New York Public Radio has appointed three executives to its leadership team, naming Ru Sharma as Chief People Officer, Emily Christner as Chief Growth and Engagement Officer, and Patti Cohen as Senior Vice President of Analytics, Insights and Research. The appointments are More

Orbyt Media Launches Imaging Blueprint in Canada Orbyt Media Orbyt Media has launched Imaging Blueprint AC/Classic Hits in Canada, expanding its portfolio of radio imaging and production services. The AC-focused format is now available nationwide on a cash or barter basis and has made its Canadian debut on iHeartRadio Canada's MOVE Radio More

Pebbles Exits WBQT (HOT 96.9) Mornings to Grow Brand Peebles Pebbles is stepping away from her role on the WBQT (HOT 96.9) morning show in Boston, ending a long run as a key voice on Beasley Media Group's outlet to focus on expanding her Positively Pebbles brand. The move shifts her away from daily on-air duties, though she will continue to engage audiences More