Alpha Media Stations Add Futuri Media's SaaS Tec

RADIO ONLINE | Wednesday, January 17, 2018

Futuri Media

Futuri Media inks a partnership with Alpha Media to provide all 228 of the broadcaster's stations in 50 U.S. markets with multiple tools from its audience engagement suite. All Alpha Media stations will have access to podcasting system POST, which turns broadcasts into PPM-encoded on-demand audio, complete with licensed images, and distribution on multiple platforms.

Additionally, under the deal, Futuri will provide customized Alexa Skills, enabling all stations to make streams, on-demand content, and interactive features accessible in the growing Alexa-enabled device market. More than 50 select Alpha stations will also have access to TopicPulse, a story discovery and show prep tool that analyzes social media and 100k+ sources of verified news and information.

"Alpha Media is a fast-growing, diverse media company, and it's a privilege to extend their brands' reach and engagement as their technology partner," said Futuri Media CEO Daniel Anstandig. "Marrying Alpha Media's content and local media expertise with Futuri's audience engagement technology gives their brands reliable, real-time consumer intelligence and distribution on multiple key platforms, like smart speakers. We look forward to powering their programming innovations."

"Like Alpha Media, Futuri Media prioritizes quality and innovation, and you can see that in their products. That made this partnership a natural fit," added Alpha Media President/CEO Bob Proffitt. "I was impressed by Futuri Media's commitment to training services, round-the-clock support, and ongoing consultation. They understand the industry and how to engage fans of every demographic."