Podtrac Earns IAB Tech Lab Podcast Measurement Compliance

Podtrac

Podtrac, a podcast analytics firm, announces that the IAB Tech Lab has officially verified Podtrac's podcast measurement system as compliant with the IAB Podcast Measurement Technical Guidelines Version 2.0. Podtrac provides the industry with podcast audience counts through a redirect that are verified as compliant with the Version 2.0 guidelines across any podcast, publisher or hosting environment. Podtrac says its measurement system enables any podcast publisher to easily access verified counts for their podcast.

Podtrac's Version 2.0 guidelines -- complaint analytics apply to all podcast download and unique monthly audience -- counts provided by Podtrac to publishers in their Podtrac Measurement Dashboard and to the industry at large via Podtrac's Podcast Industry Rankings, which provides a ranking of podcasts across all podcast listening sources by unique US monthly audience.

For additional details see the Podtrac company blog at podtrac.com.

Latest Radio Stories

Trump Nominates Danielle Thumann Severs to FCC

Danielle Thumann Severs

President Donald Trump has nominated Danielle Thumann Severs to serve as a Commissioner on the Federal Communications Commission, a move that could expand the agency's Republican majority if she is confirmed by the Senate. The remaining Republican seat has been vacant since June 30, 2024. Thumann Severs More

Kennedy Elsey Receives 2026 MIW Airblazer Award

Kennedy Elsey

Kennedy Elsey, co-host of "Karson & Kennedy" on Audacy's WBMX-FM (MIX 104.1) in Boston, has received the 2026 Mentoring and Inspiring Women in Radio (MIW) Airblazer Award. Elsey formally accepted the honor during the Talentmasters Morning Show Boot Camp (MSBC) Luncheon in Cleveland. Established by MIW More

Gomez Blasts FCC Vote to End TV Ownership Cap

FCC Commissioner Anna Gomez

FCC Commissioner Anna Gomez is criticizing the Commission's vote to eliminate the 39% national television audience ownership cap, arguing that the agency lacks the legal authority to make the change without congressional action. The FCC voted during its August Open Meeting to eliminate the restriction, More

Lisa Barry Show Expands to TCM Network

Lisa Barry

Christian FM Media has announced that veteran broadcaster Lisa Barry has joined the Today's Christian Music (TCM) Network, expanding distribution of "The Lisa Barry Show" to 126 stations across the U.S. and Canada. Barry's daily program will also continue to air on Christian FM Media's AC Total network. More

Skyrocket Radio Launches CaptureRelay Mobile App

Capture Relay

Skyrocket Radio has launched CaptureRelay, a new mobile app designed to help radio stations quickly build libraries of original local photography by sending images directly from employees' phones to station websites. Available for iPhone and Android devices, CaptureRelay allows approved staff members to More

Townsquare Q2 Digital Growth Offsets Broadcast Decline

Townsquare Media

Townsquare Media reported second quarter 2026 results that met its previously issued guidance, as accelerating digital advertising growth helped offset continued weakness in broadcast advertising. The company posted second-quarter net revenue of $115.4 million, essentially flat from a year More

Return to Menu

Podtrac Earns IAB Tech Lab Podcast Measurement Compliance

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

Podtrac Earns IAB Tech Lab Podcast Measurement Compliance

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®