Home Login RADIO ONLINE RSS Facebook
Advertisement

Triton Secures IAB Tech Lab Podcast Measurement Compliance


Triton Digital
Triton Digital

Triton Digital announced Tuesday that it is among the first companies to secure the IAB Tech Lab Podcast Measurement Compliance verification. Triton's Podcast Metrics as for analyzing how, when and where podcast content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, podcast name, episode, title and more. The IAB Tech Lab Podcast Measurement Certification verified Triton's current metrics, and the company says it makes them "the only neutral third-party company to have a CMS/CDN agnostic solution."

In addition, this "seal of approval" extends to Triton's Ad Server, Tap and its measurement of impressions, downloads and more.

"We are incredibly proud of this compliance verification and what it means for our business, and for the industry," said Triton Digital President, Market Development John Rosso. "With our proven record for high quality online audio measurement, it reassures our clients and the industry that both Podcast Metrics and Tap are state-of-the-art, reliable solutions."

Advertisement

Latest Radio Stories

Luis Segura Named Ops Manager at WMAL Washington
Luis Segura
Luis Segura
Cumulus Media has appointed Luis Segura as Operations Manager for NewsTalk 105.9 WMAL-FM in Washington, DC, effective May 4. Segura most recently served as Program Director for co-owned KSFO-AM in San Francisco and previously held the same role at sister KABC-AM in Los Angeles. Before joining Cumulus in More

AM/FM Radio Delivers Voter Reach, Study Finds
Cumulus Media | Westwood One
Cumulus Media | Westwood One
A new analysis from the Cumulus Media | Westwood One Audio Active Group blog, based on Edison Research's Q4 2025 "Share of Ear" study, highlights AM/FM radio as a powerful and often underestimated platform for reaching voters during election seasons. The report shows AM/FM radio accounts for 64% of More

Audacy Adds Portland Fire, Thorns Radio Rights
Portland Fire and Portland Thorns
Portland Fire and Portland Thorns
Audacy has secured a new partnership to become the official radio home of the Portland Fire and Portland Thorns, marking the first time both teams' games will be available on radio. Under the agreement, KMTT-AM (910 ESPN) in Portland will serve as the flagship station for the Portland Fire, beginning More
Advertisement

WHBY Unveils New Brand After 100-Year Milestone
WHBY Appleton WI
WHBY Appleton WI
Following its 100th anniversary celebration, WHBY Appleton, WI, has launched a new brand identity and logo as it begins its second century on the air. The rebrand follows a year-long centennial celebration marking the station's service to Northeast Wisconsin since 1925. Station leadership says the More

Syndicated Donna & Steve Adds Rochester Affiliate
Donna And Steve
Donna And Steve
The syndicated morning show Donna & Steve has added a new affiliate, joining KYBA-FM Y-105FM) in Rochester, MN, through its partnership with Skyview Networks. The show launched on the station this week, marking continued expansion for the program, which airs on Hot AC and AC stations nationwide. Hosted More

Leanne Graham Returns to WRNN Morning Show
Leanne Graham
Leanne Graham
Dick Broadcasting Company has announced the return of Leanne Graham to the Hot Talk Morning Show on WRNN (Hot Talk 99.5) in Myrtle Beach. Graham rejoins the station after stepping away in 2021 and will team with morning host Joe Cats and producer DJ Slide. The locally focused program serves Grand Strand More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement