Home Login RADIO ONLINE RSS Facebook
Advertisement

Triton Secures IAB Tech Lab Podcast Measurement Compliance


Triton Digital
Triton Digital

Triton Digital announced Tuesday that it is among the first companies to secure the IAB Tech Lab Podcast Measurement Compliance verification. Triton's Podcast Metrics as for analyzing how, when and where podcast content is being consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, podcast name, episode, title and more. The IAB Tech Lab Podcast Measurement Certification verified Triton's current metrics, and the company says it makes them "the only neutral third-party company to have a CMS/CDN agnostic solution."

In addition, this "seal of approval" extends to Triton's Ad Server, Tap and its measurement of impressions, downloads and more.

"We are incredibly proud of this compliance verification and what it means for our business, and for the industry," said Triton Digital President, Market Development John Rosso. "With our proven record for high quality online audio measurement, it reassures our clients and the industry that both Podcast Metrics and Tap are state-of-the-art, reliable solutions."

Advertisement

Latest Radio Stories

BFOA Adds Gelman, Clarke to Board of Directors
Michael Gelman and Tim Clarke
Michael Gelman and Tim Clarke
The Broadcasters Foundation of America (BFOA) has elected two veteran media executives, Michael Gelman and Tim Clarke, to its board of directors. Gelman serves as Executive Producer of Live with Kelly & Mark and is widely recognized as one of television's most influential producers. His career spans More

Clay Travis & Buck Sexton Mark Five Years on Air
Clay Travis & Buck Sexton
Clay Travis & Buck Sexton
Premiere Networks is celebrating the fifth anniversary of The Clay Travis & Buck Sexton Show, which launched nationwide on June 21, 2021 airing from 2-3pm ET. The syndicated program, hosted by Clay Travis and Buck Sexton, succeeded the late Rush Limbaugh in the midday block he More

WBA Hall of Fame Adds Four New Inductees
Wisconsin Broadcasters Association (WBA)
Wisconsin Broadcasters Association (WBA)
The Wisconsin Broadcasters Association (WBA) inducted four broadcasting leaders into the Wisconsin Broadcasters Hall of Fame on Thursday during its Summer Conference at the Grand Geneva Resort in Lake Geneva. The newest Hall of Fame members are Dave Magnum, founder of Magnum Media and a key figure in More
Advertisement

Border Media Acquires WLGR in Ownership Transition
WLGR-FM/Glens Falls NY
WLGR-FM/Glens Falls NY
New York-based Border Media has announced that it has assumed ownership of Adult Hits WLGR-FM (93.5), serving Glens Falls, Queensbury and the Lake George region. The station is being acquired from Sticks Media LLC, owned by Todd Nixon, in lieu of a promissory note held by Border More

Katz Study Highlights Radio's Emotional Connection
Katz Radio Group
Katz Radio Group
A new Katz Radio Group study finds that AM/FM radio continues to play a deeply ingrained role in consumers' daily lives, driven by habitual listening, emotional connections, and trusted air personalities. According to Katz's latest Sound Answers report, more than 86% of radio More

Rivian Drops FM Radio from R2, Sparks Listener Backlash
Rivian
Rivian
Rivian's decision to eliminate AM and FM radio receivers from its new R2 electric SUV is drawing criticism from radio advocates, lawmakers and potential buyers, as concerns grow over the industry's broader move away from traditional broadcast radio in vehicles. According to media reports, the Rivian R2 More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement