RAB to Present Five Sales & Marketing Sessions at 2020 NAB

RADIO ONLINE | Thursday, February 6, 2020

NAB Show

The Radio Advertising Bureau (RAB) will present five revenue and professional development-oriented sales and marketing sessions in this year's NAB Show held in Las Vegas, April 18-22. These sessions are part of the Business of Media program at the Las Vegas Convention Center, North Hall. The five sessions, led by the RAB Professional Development team, feature a roster of radio and digital executives sharing their perspectives on understanding advertisers' buying trends.

"This year's sessions will help radio sellers and managers better understand how change can lead to opportunities," said RAB President and CEO Erica Farber. "From revenue ideas to understanding advertisers' needs, NAB Show attendees will be able to apply what they learned in their markets to help meet their 2020 goals."