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Podtrac Weekly Podcast Data Amid the Coronavirus Crisis
RADIO ONLINE | Tuesday, May 12, 2020 | 12:31pm CT |
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Podtrac has released its weekly podcast data update through May 10-11 amid the coronavirus crisis. The week of May 4-10 was flat for downloads and up 1% for audience compared to the previous week. This is the third consecutive week download growth has been flat or positive, and the fourth consecutive week audience growth has been flat or positive.
Weekly downloads since the first week of January are up 25% and weekly audience is up 9% through the week ending May 10 across all Podtrac measured podcasts. On a monthly basis, average downloads for the Top 10 Publishers were down 6% in April over March, but still up 3% from January 2020.
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