Home Login RADIO ONLINE RSS Facebook
Advertisement

RAB Presents Video Presentation: ''Your Changing Audience''


RAB Open for Business
RAB Open for Business

As part of RAB's Business Unusual initiative, RAB is announcing a new Open for Business live-video series featuring SmithGeiger Executive Vice President of Digital and Social Media Strategies Andrew Finlayson in a session titled "Your Changing Audience - New Research to Guide Editorial, Operational, Marketing, and Station Sales Efforts." The presentation takes place on Wednesday, July 8 at noon CT.

Short term and long-term consumer behaviors have drastically changed for radio listeners during COVID-19. In this presentation, Finlayson will present NEW survey findings that will equip sellers with the information they need to share with advertisers about consumers today -- what they are doing, their worries, and their plans to spend.

Registration for this live-video session is free to RAB Members for the live-video presentation and will be available for on-demand viewing. To register, click here.

Advertisement

Latest Radio Stories

Report: Black Buying Power to Top $2.1 Trillion in 2026
Katz Radio Group
Katz Radio Group
Black Americans now account for 49.2 million people, or 14.4% of the U.S. population, and their economic influence continues to grow, according to a new analysis from the Katz Radio Insights & Analytics team. The report, The Importance of the Black American Consumer 2026, More

iHeartRadio Named Media Partner of iFlag
iFlag and iHeartRadio
iFlag and iHeartRadio
The International Flag League (iFlag), formerly known as USA Flag and billed as the world's largest flag football tournament organization, has named iHeartRadio as its official media partner. Under the agreement, iFlag will work with iHeartRadio and its parent company iHeartMedia on a cross-marketing More

BIA, AdApt Partner on AI Sales Platform
AdApt and BIA Advisory Services
AdApt and BIA Advisory Services
BIA Advisory Services and AdApt Media Sales have announced a strategic partnership to integrate local advertising market data into sales technology used by media organizations. Under the agreement, AdApt will incorporate BIA's market-specific revenue forecasts into its AI-enabled sales platform. The More
Advertisement

Black Effect Fest to Return to Atlanta on April 25
Black Effect Podcast Festival
Black Effect Podcast Festival
iHeartMedia and Charlamagne Tha God have announced the return of the Black Effect Podcast Festival, set for April 25 from noon to 8pm ET at Pullman Yards in Atlanta. Now in its fourth year, the event will bring together Black podcasters, creators and fans for a full day of live podcast tapings, panel More

MIW Study: Women Gain in GM, Programming Roles
Mentoring and Inspiring Women in Radio (MIW)
Mentoring and Inspiring Women in Radio (MIW)
Mentoring and Inspiring Women in Radio (MIW) has released its 25th Annual Gender Analysis Study, charting the progress of women in radio management roles across the U.S. The long-running study, compiled from raw data collected by PrecisionTrak, tracks women serving as General Managers, Sales Managers, More

Andy Hawk to Lead Audacy's Sacramento Rock Outlets
Andy Hawk
Andy Hawk
Audacy has expanded Andy Hawk's leadership role, naming him Brand Manager of Classic Rock KSEG (96.9 The Eagle) and KRXQ (98 Rock). In the new position, Hawk will oversee content strategy, talent, operations and branding for both stations, while continuing to serve as Brand Manager of KKDO (ALT 94.7). More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement