RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

RAB Open for Business

As part of RAB's Business Unusual initiative, the next presentation in its Open for Business live-video series is titled "Pinch Hitting; Replacing Lost Sports Revenue" featuring a broadcaster brainstorming discussion about how to replace lost sports, events, and related revenue. This live-video presentation takes place at 12pm CT on Thursday, September 17.

Sports broadcasting, one of local Radio's greatest opportunities for community connection and revenue, is gone for the season in many communities due to the COVID-19 pandemic. This leaves broadcasters scrambling to make up the lost sports revenue, event revenue, and other related opportunities.

This live-video presentation will include a Brainstorming session and Q&A moderated by RAB's President and CEO Erica Farber.

Panelists include:

Beth Mann, President, Ham Broadcasting, Cadiz, KY
Dennis Gwiazdon, VP/Market Manager, Cromwell Media Nashville, TN
Sue Goldsen, National and Regional Sales Manager, Jackson Radio Works, Jackson, MI

Registration is free to RAB Members for the live-video presentation and will be available for on-demand viewing. To register, click here.

Latest Radio Stories

Sunny 104.3 Debuts in Phoenix, Mega Moves

KAJM-FM (Sunny 104.3) Phoenix

Sierra H Multimedia has launched Sunny 104.3 in Phoenix, flipping Urban-formatted KAJM-FM (Mega 104.3) to a Soft AC format branded as "Relaxing Favorites." Effective immediately, Sunny 104.3 replaces the former Mega 104.3, introducing a mix of pop and AC hits spanning More

Report: Hispanic Growth Outpaces Ad Spend Investment

Katz Radio Group

Katz Radio Group is urging advertisers to rethink their media allocations as Hispanic consumers continue to drive U.S. population and economic growth while receiving a disproportionately small share of ad dollars. In its latest Sound Answers post, Katz Radio notes that although More

Triton Q4 Ranker Shows Genre, Sports Gains

Triton Digital

Triton Digital has released its Q4 2025 U.S. Podcast Ranker, the third installment in its quarterly reporting series launched in August 2025, highlighting how listening patterns shifted during the final months of the year. The report shows podcast consumption remained strong More

Dana Cortez Named Dynamo In-Game Host

Dana Cortez

Houston Dynamo FC has named Dana Cortez, host of the syndicated The Dana Cortez Show, as its official in-game host for the new season. The Major League Soccer season kicked off Saturday with Houston's match against Chicago Fire FC. Cortez made her debut at the home opener, engaging fans throughout the match More

KERA/Dallas to Launch ''NTX Now'' Morning Talk Show

Miranda Suarez and Ron Corning

KERA in Dallas will debut a new live, daily talk show this summer aimed at covering the people and issues shaping North Texas. "NTX Now" (pronounced North Texas Now) will air weekday mornings on KERA News 90.1 FM and across digital platforms. The program will be co-hosted by Ron Corning and Miranda Suarez, More

Natasha Verma to Host BFOA Gala in New York

Natasha Verma

The Broadcasters Foundation of America has named Natasha Verma as host of its 2026 Gala and Fundraiser, set for Monday, March 9, at the The Plaza Hotel. Verma serves as co-anchor of the 5pm, 6pm, and 10pm newscasts on WNYW FOX 5. She joined the station in 2022 from KUSA, where she was a weekday morning More

Return to Menu

RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ^®

RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

Latest Radio Stories

Follow us on:

Copyright © 1989-2026 RADIO ONLINE ®

Copyright © 1989-2026 RADIO ONLINE ^®