RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

RAB Open for Business

As part of RAB's Business Unusual initiative, the next presentation in its Open for Business live-video series is titled "Pinch Hitting; Replacing Lost Sports Revenue" featuring a broadcaster brainstorming discussion about how to replace lost sports, events, and related revenue. This live-video presentation takes place at 12pm CT on Thursday, September 17.

Sports broadcasting, one of local Radio's greatest opportunities for community connection and revenue, is gone for the season in many communities due to the COVID-19 pandemic. This leaves broadcasters scrambling to make up the lost sports revenue, event revenue, and other related opportunities.

This live-video presentation will include a Brainstorming session and Q&A moderated by RAB's President and CEO Erica Farber.

Panelists include:

Beth Mann, President, Ham Broadcasting, Cadiz, KY
Dennis Gwiazdon, VP/Market Manager, Cromwell Media Nashville, TN
Sue Goldsen, National and Regional Sales Manager, Jackson Radio Works, Jackson, MI

Registration is free to RAB Members for the live-video presentation and will be available for on-demand viewing. To register, click here.

Latest Radio Stories

Audacy Launches 101.1 Big Buck Country in Greenville

WROQ-FM (101.1 Big Buck Country) Greenville SC

Audacy launches 101.1 Big Buck Country on WROQ-FM in Greenville, SC, marking the first New Country outlet in the Upstate in four decades. The new format is effective immediately. The station features a blend of current Country hits and classic titles, positioning itself as an edgier presentation that More

Cumulus Ups Debra Killick to Melbourne VP/Market Mgr.

Debra Killick

Cumulus Media promotes Debra Killick to Vice President and Market Manager for Cumulus Melbourne, FL, effective January 1. Killick moves into the role after more than five years as General Sales Manager for Cumulus Melbourne's three radio stations and digital brands. She brings more than two decades of media More

RAB Launches AI-Focused Live Presentation Series for 2026

Radio Advertising Bureau (RAB)

The Radio Advertising Bureau is expanding its AI-for-Radio initiative with a new series of AI-focused live presentations beginning in 2026, aimed at helping sellers and managers better navigate the rapidly evolving, AI-driven marketing landscape. The series will launch with a live virtual session titled More

Cumulus Lexington KY Elevates Andrea Ayers to VP/MM

Andrea Ayers

Cumulus Media promotes Andrea Ayers to Vice President and Market Manager for its Lexington, KY operations, effective January 1. Ayers steps into the role after serving more than a decade as Sales Manager for Cumulus' four-station cluster there. She is a 20-year veteran of the company. Mark Sullivan, More

iHM Extends Multi-Year Deal with Charlamagne Tha God

Charlamagne Tha God

iHeartMedia has signed a new multi-year agreement extending its relationship with Charlamagne Tha God, co-host of WWPR (Power 105) New York's morning show The Breakfast Club and founder of The Black Effect Podcast Network. Under the deal, Charlamagne will continue as a co-host of The Breakfast Club, More

WNAM 1280 AM to Sign Off After 78 Years on Air

WNAM-AM (1280) in Appleton-Oshkosh, WI

WNAM-AM (1280) in Appleton-Oshkosh, WI will end broadcasting at midnight on Wednesday, December 31, closing a chapter that began more than 78 years ago. The station first signed on May 23, 1947, after announcing its launch in the Post-Crescent the day before. Its inaugural broadcast More

Return to Menu

RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

Latest Radio Stories

Follow us on:

Copyright © 1989-2025 RADIO ONLINE ^®

RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''

Latest Radio Stories

Follow us on:

Copyright © 1989-2025 RADIO ONLINE ®

Copyright © 1989-2025 RADIO ONLINE ^®