Home Login RADIO ONLINE RSS Facebook
Advertisement

RAB Presents ''Pinch Hitting Replacing Lost Sports Revenue''


RAB Open for Business
RAB Open for Business

As part of RAB's Business Unusual initiative, the next presentation in its Open for Business live-video series is titled "Pinch Hitting; Replacing Lost Sports Revenue" featuring a broadcaster brainstorming discussion about how to replace lost sports, events, and related revenue. This live-video presentation takes place at 12pm CT on Thursday, September 17.

Sports broadcasting, one of local Radio's greatest opportunities for community connection and revenue, is gone for the season in many communities due to the COVID-19 pandemic. This leaves broadcasters scrambling to make up the lost sports revenue, event revenue, and other related opportunities.

This live-video presentation will include a Brainstorming session and Q&A moderated by RAB's President and CEO Erica Farber.

Panelists include:

  • Beth Mann, President, Ham Broadcasting, Cadiz, KY

  • Dennis Gwiazdon, VP/Market Manager, Cromwell Media Nashville, TN

  • Sue Goldsen, National and Regional Sales Manager, Jackson Radio Works, Jackson, MI

Registration is free to RAB Members for the live-video presentation and will be available for on-demand viewing. To register, click here.

Advertisement

Latest Radio Stories

Audacy Flips WTDY Philadelphia to Country as US 96.5
WTDY (US 96.5) Philadelphia
WTDY (US 96.5) Philadelphia
Audacy has flipped Hot AC WTDY-FM in Philadelphia to Country as "US 96.5," introducing a new destination for Country music listeners in the City of Brotherly Love. The format change took effect Monday, October 19, with the station broadcasting commercial-free through October 24. The new US 96.5 features More

MRC Revokes Nielsen PPM Accreditation in Four Markets
Media Rating Council (MRC)
Media Rating Council (MRC)
The Media Rating Council (MRC) has revoked accreditation for Nielsen Audio's Portable People Meter (PPM) ratings services in four major radio markets and denied accreditation for an additional 18 markets, according to its third-quarter 2026 accreditation decisions. The four markets losing accreditation More

WZLX Boston's Carter Alan to Retire After 47 Years
Carter Alan
Carter Alan
iHeartMedia Boston has announced that veteran radio personality Carter Alan will retire from Classic Rock WZLX-FM (100.7 WZLX) after 47 years on the Boston airwaves. His final weekday midday show is scheduled for Friday, December 18, 2026. Alan, one of Boston's most recognizable Classic Rock More
Advertisement

Rob Wagman Joins SonicTrek to Lead New CCM Format
Rob Wagman
Rob Wagman
SonicTrek Media has named veteran programmer and consultant Rob Wagman to lead "Manna," a new localized Contemporary Christian Music (CCM) format featuring veteran radio personality Sparkle as its anchor host. The format is designed to provide stations with a market-specific alternative to traditional More

Connoisseur Relaunches WWUZ as 96.9 The Cannon
WWUZ-FM (96.9 The Cannon) in Fredericksburg, VA
WWUZ-FM (96.9 The Cannon) in Fredericksburg, VA
Connoisseur Media has relaunched WWUZ-FM in Fredericksburg, VA, as "96.9 The Cannon," introducing a new identity and expanded Rock format that combines the station's longtime Classic Rock library with rock hits from the past 25 years. The rebranding marks a new chapter for WWUZ, which has served More

Former CBS Radio Executive Rod Calarco Dies at 79
Rod Calarco
Rod Calarco
Veteran radio executive John Anthony "Rod" Calarco, whose career included nearly three decades at CBS Radio and leadership positions at several major-market stations, died October 12, 2026, of a heart attack. He was 79. Calarco, who divided his time between White Plains, NY, and Naples, FL, spent 28 More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement