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La Promesa Foundation Buys Texas Radio Outlets


La Promesa Foundation, headed by President Leonard J. Oswald, has agreed to acquire KEES-AM (1430)/Gladewater, TX and FM translator K243CU (96.5)/Longview, TX from Salt of the Earth Broadcasting, headed by President Darrell E. Martin. The purchase price is $125,000 cash at closing. Media Broker John W. Saunders was the exclusive broker on the transaction.

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Jim Lyke Returns to SBS as AIRE Executive VP
Jim Lyke
Jim Lyke
Spanish Broadcasting System has appointed Jim Lyke as Executive Vice President of Network Radio and National Digital Sales for AIRE Radio Networks, marking his return to the company nearly a year after departing for a role at Nueva Network. Lyke previously served as Senior Vice President of Network Audio More

Report: Black Buying Power to Top $2.1 Trillion in 2026
Katz Radio Group
Katz Radio Group
Black Americans now account for 49.2 million people, or 14.4% of the U.S. population, and their economic influence continues to grow, according to a new analysis from the Katz Radio Insights & Analytics team. The report, The Importance of the Black American Consumer 2026, More

iHeartRadio Named Media Partner of iFlag
iFlag and iHeartRadio
iFlag and iHeartRadio
The International Flag League (iFlag), formerly known as USA Flag and billed as the world's largest flag football tournament organization, has named iHeartRadio as its official media partner. Under the agreement, iFlag will work with iHeartRadio and its parent company iHeartMedia on a cross-marketing More
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BIA, AdApt Partner on AI Sales Platform
AdApt and BIA Advisory Services
AdApt and BIA Advisory Services
BIA Advisory Services and AdApt Media Sales have announced a strategic partnership to integrate local advertising market data into sales technology used by media organizations. Under the agreement, AdApt will incorporate BIA's market-specific revenue forecasts into its AI-enabled sales platform. The More

FCC Seeks Comment on Sports Broadcasting Landscape
Federal Communications Commission (FCC)
Federal Communications Commission (FCC)
The Federal Communications Commission's Media Bureau has opened a new proceeding to examine the evolving sports broadcasting marketplace, citing concerns about consumer access and the impact on local television stations. In a Public Notice released February 25, the Bureau is seeking public comment on how More

Black Effect Fest to Return to Atlanta on April 25
Black Effect Podcast Festival
Black Effect Podcast Festival
iHeartMedia and Charlamagne Tha God have announced the return of the Black Effect Podcast Festival, set for April 25 from noon to 8pm ET at Pullman Yards in Atlanta. Now in its fourth year, the event will bring together Black podcasters, creators and fans for a full day of live podcast tapings, panel More

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