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La Promesa Foundation Buys Texas Radio Outlets


La Promesa Foundation, headed by President Leonard J. Oswald, has agreed to acquire KEES-AM (1430)/Gladewater, TX and FM translator K243CU (96.5)/Longview, TX from Salt of the Earth Broadcasting, headed by President Darrell E. Martin. The purchase price is $125,000 cash at closing. Media Broker John W. Saunders was the exclusive broker on the transaction.

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Latest Radio Stories

Warm 98.5 Rings In Season With Christmas Music Flip
WRRM-FM (Warm 98.5) in Cincinnati
WRRM-FM (Warm 98.5) in Cincinnati
Cumulus Media's WRRM-FM (Warm 98.5) in Cincinnati has officially ushered in the holiday season, flipping to continuous Christmas music at 4:45pm on Friday. The station marked the annual switch with Andy Williams' classic "It's the Most Wonderful Time of the Year," launching its More

Danny Gonzalez Named 2026 Radio Mercury Chief Judge
Danny Gonzalez
Danny Gonzalez
The Radio Mercury Awards has selected Danny Gonzalez, co-chief creative officer and co-founder of Bandits & Friends, as the 2026 chief judge for the 35th annual competition. Gonzalez brings two decades of creative leadership to the role, known for transforming everyday ideas into memorable storytelling More

MediaCo Reports Strong Q3 Revenue Gains
MediaCo
MediaCo
MediaCo Holding Inc., owner of WQHT (Hot 97) and WBLS/New York, posted higher revenues and a return to positive adjusted EBITDA in the third quarter of 2025, driven by gains from the April 2024 Estrella acquisition and continued growth across its audio, video, and digital businesses. More
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Edison Research to Present New TikTok Usage Report
Edison Research
Edison Research
Edison Research will unveil new findings about how Americans use TikTok during a webinar on Wednesday, December 3 at 2pm ET. The presentation, The Infinite Scroll: A TikTok Report, draws on a comprehensive set of original research examining the behaviors and opinions of U.S. TikTok users age 13 and older. More

WRXS Launches 'WRXS-mas' with Classic Holiday Hits
WRXS-FM (Pure Oldies 106.9) Milwaukee
WRXS-FM (Pure Oldies 106.9) Milwaukee
Milwaukee's WRXS-FM (Pure Oldies 106.9) is ringing in the season with WRXS-mas, a switch to traditional, nostalgia-filled Christmas music that begins today and continues non-stop through Christmas Day -- and even a bit beyond. The Oldies outlet is promising a warm, familiar holiday soundtrack built on More

SportsTalk 790 Launches ''Morning Drive with Dan & Cole''
Cole Thompson and Dan Mathews
Cole Thompson and Dan Mathews
iHeartMedia Houston's KBME (SportsTalk 790) is adding a new local team its lineup with the debut of "The Morning Drive with Dan & Cole," launching Monday, November 24. The new live, Houston-focused sports show will air weekdays from 6-10am. Hosted by Houston natives Dan More

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