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La Promesa Foundation Buys Texas Radio Outlets


La Promesa Foundation, headed by President Leonard J. Oswald, has agreed to acquire KEES-AM (1430)/Gladewater, TX and FM translator K243CU (96.5)/Longview, TX from Salt of the Earth Broadcasting, headed by President Darrell E. Martin. The purchase price is $125,000 cash at closing. Media Broker John W. Saunders was the exclusive broker on the transaction.

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AM/FM Radio Leads In-Car Listening Among EV Users
Edison Research at SSRS
Edison Research at SSRS
AM/FM radio continues to account for the largest share of in-car audio listening among Americans, including electric vehicle (EV) drivers and passengers, although its share is notably lower among EV users, according to new findings from Edison Research's Share of Ear study. The research, presented during More

RTDNA Survey Finds Modest Gains in Radio News Staffing
RTDNA
RTDNA
Radio newsroom staffing showed modest improvement in 2025, with the median number of full-time news employees returning to two after declining the previous year, according to the latest RTDNA/Newhouse School at Syracuse University Survey. The annual survey found that the average More

Podmerse Launches Podcast Sponsorship Database
Podmerse
Podmerse
Podmerse has launched a publicly available podcast sponsorship database designed to help podcasters identify potential advertisers and provide media buyers with information about where competing brands are placing their podcast advertising. The platform tracks more than 2 million More
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Triton Digital Completes First AI-Driven Audio Ad Buy
Triton Digital
Triton Digital
Triton Digital has completed what it describes as the audio industry's first fully automated, agent-to-agent advertising transaction using its newly launched Seller Agent. The campaign was executed with Talpa Media, digital agency Draft Digital and advertiser Otrium. According to More

Brandon 'Scoop B' Robinson to Launch Media Network
Scoop B and Crossover Media Group
Scoop B and Crossover Media Group
Sports journalist and national basketball insider Brandon "Scoop B" Robinson has announced plans to launch a multimedia digital network in early 2027, featuring original audio and video programming focused on sports, entertainment, music and lifestyle culture. The More

WNBU to Launch All-Christmas Format November 1
WBNU-FM Greenville NC
WBNU-FM Greenville NC
Inner Banks Media has announced that WNBU (94.1 FM) along the North Carolina coast and its 102.7 FM signal in Greenville will switch to an all-Christmas music format beginning Sunday, November 1, bringing nearly two months of holiday programming to listeners across Eastern More

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