Home Login RADIO ONLINE RSS Facebook
Advertisement

RAB Announces ''Radio Works for Automotive'' Presentations


RAB Business Accelerated
RAB Business Accelerated

As part of RAB's Business Accelerated initiative, RAB is announcing a two-part live presentation series for May's featured automotive category, one of radio's most important advertising categories. The first presentation titled, "What's Driving the Auto Industry?" will take place at noon CT on Wednesday, May 19.

As Americans return to school and work, the demand for vehicles grows. Parts shortages, as well as chip scarcity, are hindering inventory on lots and yet, auto sales remain high despite the supply-demand imbalance.

In this presentation, hear from experts in both automotive and auto dealership industries including Tyson Jominy, vice president, data and analytics, J.D. Power, and Dick Parrish, dealership management consultant, NADA, who will share insights into the auto industry's growth and challenges. For RAB members, registration for this presentation is free. The presentation will also be available for on-demand viewing. To register, click here.

The second live presentation will feature broadcasters discussing automotive client success stories to help sellers prospect and support their clients. The session, titled "Radio Works for Automotive Part 2," will take place at noon CT on Wednesday, May 26 and registration for this presentation is free for RAB members. The presentation will also be available for on-demand viewing. To register, click here.

Advertisement

Latest Radio Stories

Fuzion 94.5 Set to Debut on 94.5 FM in Dallas
KFZN (Fuzion 94.5) Dallas-Fort Worth
KFZN (Fuzion 94.5) Dallas-Fort Worth
Encouragement Media Group (EMG) has launched Spanish Christian Fuzion Radio on 94.5 FM in Dallas-Fort Worth, bringing what the company says is the region's first full-power Spanish Christian format to one of the nation's largest Hispanic communities. The former Adult R&B outlet KZMJ More

Jeffrey Parke to Retire From KCAL, KOLA
Jeffrey Parke
Jeffrey Parke
Jeffrey Parke will retire July 24 after nearly 40 years with KCAL-FM and KOLA-FM, closing a broadcasting career that helped shape two of the Inland Empire's most successful radio outlets. Parke joined KCAL-FM on January 1, 1987, as Sales Manager and was promoted to General Manager in 1989. During his tenure, More

Lauren ''Lern'' Elwell Joins 97.1 The Drive Evenings
Lauren ''Lern'' Elwell
Lauren ''Lern'' Elwell
Hubbard Radio Chicago has added Lauren "Lern" Elwell to the on-air lineup at Classic Rock WDRV (97.1 The Drive), where she will host evenings. A Chicago-area native, Elwell returns to her home state with what she described as an exciting new chapter in her career. "I am beyond thrilled to be back in the More
Advertisement

Trapper Young Takes Mornings at 95.9 The Goat
Chuck Archer
Chuck Archer
Centennial Broadcasting has named longtime Fredericksburg radio personality Trapper Young as the new morning host of Classic Hits WGRQ-FM (95.9 The Goat) in Fredericksburg, VA. Young officially launched the "Trapper In The Morning Show" after concluding a 29-year run in afternoons on sister WBQB (B101.5), More

Study: AM/FM Radio Boosts Allergy Brand Performance
Cumulus Media | Westwood One
Cumulus Media | Westwood One
A new study from the Cumulus Media | Westwood Audio Active Group found that a national AM/FM radio campaign significantly improved brand awareness, favorability and consumer engagement for a nasal congestion and allergy relief brand, while also highlighting audio's effectiveness in reaching category users. More

Impact Play With Dr. J Joins FCB Faith Radio
Dr. Franceska Jones
Dr. Franceska Jones
FCB Faith Media has added Impact Play with Dr. J, the leadership and community-focused sports program hosted by Dr. Franceska Jones, to its radio and podcast lineup. The show made its debut on FCB Faith Radio on Saturday, July 4, and now airs Saturdays at 8am on WNWV-HD2 (107.3) in Northeast Ohio. It is also More

Return to Menu

Advertisement

Subscribe to our Newsletter
Radio news and headlines delivered right to your e-mail box -- and it's free.

Advertisement

Advertisement