The Latino Podcast Listener Report 2022 Debuts August 16

Edison Research

Shakira is the Latino music artist that most Latino podcast listeners say they would be interested in hearing host her own podcast. This preference for the "Hips Don't Lie" singer is just one of many findings that will be revealed in the third annual Latino Podcast Listener Report, which will debut in a webinar on Tuesday, August 16 at 2pm ET.

The Latino Podcast Listener Report tracks emerging habits and preferences among listeners, including reasons Latino listeners choose video podcasts, actions they take because of podcast ads and their interest in local news on podcasts.

The study from Edison Research was commissioned by Adonde Media, LWC Studios, Libsyn, PRX and SXM Media, and will be presented by Edison Research Senior Director of Research Gabriel Soto and She Podcasts Co-founder Elsie Escobar, who is also Community Manager at Libsyn. Soto and Escobar will also share updates on baseline statistics from prior years, and will present video interviews of U.S. Latino podcast listeners.

A recording of the webinar will be available at the conclusion of the presentation, and English and Spanish versions of the presentation will be available for download.

Click here to register for the Latino Podcast Listener Report 2022 webinar.

Latest Radio Stories

NAB Urges FCC to Modernize Local Ownership Rules

National Association of Broadcasters (NAB)

The National Association of Broadcasters (NAB) has filed comments with the Federal Communications Commission (FCC) in the agency's 2022 Quadrennial Review, calling for the elimination or relaxation of long-standing local broadcast ownership limits, with particular emphasis on radio deregulation. In its More

Civic Media to Acquire WNOV 860, Milwaukee Courier

Civic Media

Civic Media has agreed to acquire heritage Urban News/Talk WNOV (860/106.5) in Milwaukee along with the weekly Milwaukee Courier newspaper, assuming responsibility for station programming and newspaper publication on January 1. As part of the transition, current WNOV owner Mary More

Dan Bongino to Exit FBI, Signals Return to Radio

Dan Bongino

Dan Bongino, previously one of the most prominent conservative spoken-word voices in U.S. media, has confirmed he will leave his role at the Federal Bureau of Investigation in January, a move that points to a potential return to national radio. Bongino announced his departure Tuesday on social media More

MIW Sets Management 101 Leadership Webinar Jan. 15

Mentoring and Inspiring Women in Radio (MIW)

Mentoring and Inspiring Women in Radio (MIW) has announced an upcoming professional development webinar, Management 101: Becoming an Impactful Leader, scheduled for January 15 at 2pm ET. The one-hour interactive session will bring together senior executives from across the audio and media industry to More

Study: 76% Buy After Podcast Host Recommendations

Audacy Insights

A new study from Audacy Insights highlights the measurable impact audio creators have on consumer purchasing behavior, particularly in podcasting and radio. According to Audacy's Audio Creator Impact Study, 76% of podcast listeners say they have purchased a product or service after hearing a recommendation More

Saga Communications Repurchases 184,215 Shares

Saga Communications

Saga Communications has completed a privately negotiated stock repurchase, buying back 184,215 shares of its common stock for approximately $2.1 million, or $11.50 per share. The repurchased shares represent about 2.8% of Saga's outstanding common stock, based on 6,556,621 shares More

Return to Menu

The Latino Podcast Listener Report 2022 Debuts August 16

Latest Radio Stories

Follow us on:

Copyright © 1989-2025 RADIO ONLINE ^®

The Latino Podcast Listener Report 2022 Debuts August 16

Latest Radio Stories

Follow us on:

Copyright © 1989-2025 RADIO ONLINE ®

Copyright © 1989-2025 RADIO ONLINE ^®