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The Latino Podcast Listener Report 2022 Debuts August 16


Edison Research
Edison Research

Shakira is the Latino music artist that most Latino podcast listeners say they would be interested in hearing host her own podcast. This preference for the "Hips Don't Lie" singer is just one of many findings that will be revealed in the third annual Latino Podcast Listener Report, which will debut in a webinar on Tuesday, August 16 at 2pm ET.

The Latino Podcast Listener Report tracks emerging habits and preferences among listeners, including reasons Latino listeners choose video podcasts, actions they take because of podcast ads and their interest in local news on podcasts.

The study from Edison Research was commissioned by Adonde Media, LWC Studios, Libsyn, PRX and SXM Media, and will be presented by Edison Research Senior Director of Research Gabriel Soto and She Podcasts Co-founder Elsie Escobar, who is also Community Manager at Libsyn. Soto and Escobar will also share updates on baseline statistics from prior years, and will present video interviews of U.S. Latino podcast listeners.

A recording of the webinar will be available at the conclusion of the presentation, and English and Spanish versions of the presentation will be available for download.

Click here to register for the Latino Podcast Listener Report 2022 webinar.

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